Buy Textbooks  |  Rent Textbooks  |  Sell Textbooks  |  eTextbooks
Help  |  Questions? 1-877-292-6442
Hello, Sign In
Your Account
0

22 Immutable Laws of Branding : How to Build a Product or Service into a World-Class Brand - (rev edition

22 Immutable Laws of Branding : How to Build a Product or Service into a World-Class Brand (ISBN10: 0060007737; ISBN13: 9780060007737)
ISBN13: 978-0060007737
ISBN10: 0060007737

Summary: This marketing classic has been expanded to include new commentary, new illustrations, and a bonus book: The 11 Immutable Laws of Internet Branding Smart and accessible, The 22 Immutable Laws of Branding is the definitive text on branding, pairing anecdotes about some of the best brands in the world, like Rolex, Volvo, and Heineken, with the signature savvy of marketing gurus Al and Laura Ries. Combining The 22 Immutable Laws of Branding and The 11 Immutable Laws o ...show moref Internet Branding, this book proclaims that the only way to stand out in today's marketplace is to build your product or service into a brand -- and provides the step-by-step instructions you need to do so. The 22 Immutable Laws of Branding also tackles one of the most challenging marketing problems today: branding on the Web. The Rieses divulge the controversial and counterintuitive strategies and secrets that both small and large companies have used to establish internet brands. The 22 Immutable Laws of Branding is the essential primer on building a category-dominating, world-class brand. ...show less

Edition/Copyright: (REV)02
Cover: Paperback
Publisher: Harper Business
Published: 09/17/2002
International: No

View Author Bio
View Sample Chapter



List Price: $18.99
Used $7.41
Used
Save $11.58 (61%)
  • FREE shipping over $25
  • In stock
  • 30-day returns
Condition:
Order this book in the next 18 minutes and it ships by Noon CT today!
New  Currently Sold Out
Rental $9.99
Due back 12/19/2014
Marketplace sellers starting at $1.99

49 more offers below.

The Marketplace on Textbooks.com
Additional Sellers for 22 Immutable Laws of Branding : How to Build a Product or Service into a World-Class Brand
Just for you, we curate a growing list of independent booksellers, giving you even MORE choices when shopping for your textbooks.
Keep in mind: Marketplace orders do NOT qualify for free shipping. More about the MarketplaceMore about the Marketplace

Filter by:   All (49)  |  New (18)  |  Like New (2)  |  Very Good (8)  |  Good (15)  |  Acceptable (6)

Price
 
Condition
Seller
Comments
$7.41
+$3.99 s/h

Very Good
Textbooks.com
Columbia, MO
Ships Ground DIRECTLY from Textbooks.com for $3.99. FREE Ground Shipping over $25! Very good condition (Certified Used). Trackable expedited shipping options available.
$12.98
+$3.99 s/h
Add marketplace to your cart
New
Barnes & Noble.com
Various Shipping Locations, USA
Seller Rating: 5
Brand new, ships from the closest shipping location to your shipping address!
$1.99
+$3.99 s/h
Add marketplace to your cart
VeryGood
Sierra Nevada Books
Reno, NV
Seller Rating: 4.56
Very good condition - book only shows a small amount of wear. Biggest little used bookstore in the world.
$1.99
+$3.99 s/h
Add marketplace to your cart
Good
AtlantaBookCompany
Atlanta, GA
Seller Rating: 4.59
Book shows minor use. Cover and Binding have minimal wear and the pages have only minimal creases. A tradition of southern quality and service. All books guaranteed at the Atlanta Book Company. Our ma ...show moreilers are 100% recyclable. ...show less
$1.99
+$3.99 s/h
Add marketplace to your cart
Acceptable
More Than Words MA
Waltham, MA
Seller Rating: 4.63
Acceptable The book is a readable copy showing signs of wear and the pages are intact. The cover may have some creases or minor tears. The dust jacket (if applicable) may be missing. The book may be ...show more an ex-library book. The book may contain: a publisher remainder mar All orders guaranteed and ship within 24 hours. Your purchase supports More Than Words, a nonprofit job training program for youth, empowering youth to take charge of their lives by taking charge of a business. ...show less
$1.99
+$3.99 s/h
Add marketplace to your cart
Good
Clickgoodwill
Indianapolis, IN
Seller Rating: 4.36
Very minimal damage to the cover no holes or tears, only minimal scuff marks minimal wear binding majority of pages undamaged minimal creases or tears. Book may have writing, underlining, highlighting ...show more, wear to cover and corners, notes in margins, writing ...show less
$1.99
+$3.99 s/h
Add marketplace to your cart
Good
Better World Books
Mishawaka, IN
Seller Rating: 4.63
Shows some signs of wear, and may have some markings on the inside. 100% Money Back Guarantee. Shipped to over one million happy customers. Your purchase benefits world literacy!
$1.99
+$3.99 s/h
Add marketplace to your cart
Good
Seattle Goodwill WA
Seattle, WA
Seller Rating: 4.7
2002 Paperback Good
$2.55
+$3.99 s/h
Add marketplace to your cart
Good
harambee
Kansas city, MO
Seller Rating: 4.58
2002 Paperback This book is in good condition with minimum amount of wear. Same day shipping. Thank you.
$3.99
+$3.99 s/h
Add marketplace to your cart
VeryGood
HawkingBooks
Lake Arrowhead, CA
Seller Rating: 4.5
0060007737 Very Good Condition. Five star seller - Ships Quickly - Buy with confidence!
$4.25
+$3.99 s/h
Add marketplace to your cart
VeryGood
TKH media
Newark, CA
Seller Rating: 4.81
Clean text with shelfwear on cover .Yellowish paper. Ship within one business day with tracking number.
$4.41
+$3.99 s/h
Add marketplace to your cart
VeryGood
spellbound PA
McKeesport, PA
Seller Rating: 4.82
2002-09-17 Paperback 1st Very Good 0060007737 Very Good Condition and unread! Text is clean and unmarked! Light shelf wear to cover from storage, crease/small tear. --Be sure to compare seller feedb ...show moreack and ratings before purchasing--Has a small black line on bottom/exterior edge of pages. Tracking is not available for orders shipped outside of the United States. If you would like to track your domestic order please be sure to select the Priority/Expedited Shipping option. ...show less
Page:   < Previous   |     1     2     3     4     5     |   Next >
Close
Close
Close