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ABC's of Relationship Selling - Text Only - 9th edition

ABC`s of Relationship Selling - Text Only (ISBN10: 007310132X; ISBN13: 9780073101323)
ISBN13: 978-0073101323
ISBN10: 007310132X

Summary: ABC's of Relationship Selling, 9/e by Futrell is written by a sales person turned teacher and is filled with practical tips and business-examples gleaned from years of experience in sales with Colgate, Upjohn, and Ayerst and from the author's sales consulting business. Charles Futrell focuses on improving communication skills and emphasizes that no matter what career a student pursues, selling skills are a valuable asset. This affordable, brief paperback contains a w ...show moreealth of exercises and role plays is perfect for a selling course where professors spend considerable time utilizing other resources and projects. The text also makes a nice companion to a sales management text in Marketing programs that offer a sales management course, but do not offer a separate selling course. ...show less

Edition/Copyright: 9TH 07
Cover: Paperback
Publisher: Richard D. Irwin, Inc.
Year Published: 2007
International: No

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