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Above Bottom Line : Introduction to Business - 3rd edition

Above Bottom Line : Introduction to Business (ISBN10: 0155059505; ISBN13: 9780155059504)
ISBN13: 978-0155059504
ISBN10: 0155059505

Summary: Above the Bottom Line focuses on the issues of the individual in the business environment, rather than focusing on large-scale, ethical decision making. Business is defended as a necessary and valuable component of contemporary life, a range of entrepreneurial ventures that should be approached in a principled, thoughtful, and honest manner. Looking at the importance of corporate culture, students are given direction in making personal and professional decisions at w
ork, relating these to the concepts of social responsibility, employer and employee rights, whistle-blowing, corporate governance, bankruptcy, and many other timely business issues. This text explores moral choices within the business environment, and considers current business policy issues. It is also a guide on how to think about business and a life in business, using vignettes from history and bits of literature and anthropology to broaden the students' outlook on commercial endeavors.

Benefits:
  • NEW! New material on recent ethical crises in business, such as the Enron/Arthur Andersen scandal drive home the pressing contemporary need to engage in thinking about these very practical matters.
  • Chapters are self-contained so that the student or instructor can use them in a variety of ways, omitting some or leaping ahead to others. Chapters are divided into clearly marked sections, which can be selected and arranged independently.
  • In-depth examinations of both moral problems and principles and day-to-day ethical questions of value concerning work, competition, life in the corporation, the meaning of "management," and the nature of success.
  • A range of study questions and cases are provided for class discussion.
  • NEW! New material on the environment and international trade, NAFTA, executive compensation and executive responsibility, globalization, the bursting of the dot-com bubble, entrepreneurship, truthfulness and trust, bankruptcy and forgiveness, and Jewish business ethics introduces students to the latest reflections on ethics and commerce.
  • NEW! Provocative and timely statistics, such as "The Ten Best Companies to Work For (2002)", have been added and updated to the most current outlooks.
  • NEW! A new, longer introduction situates good business squarely within the moral tradition of the cultivation of good character.
  • NEW! A revised discussion of classical ethical theory is more prominent in this edition.
  • NEW! New case studies for class discussion have been added, including such material as "Loving Your Work: The Culture at Southwest Airlines," "The Business of Peace: An Interview with Madeleine Albright" and the "Codes of Ethics" of such current corporate leaders as Microsoft and Lockheed Martin.
  • NEW! New discussion questions focus on contemporary events in the business world.
  • NEW! Discussions of the heightened significance of integrity and honesty among the screening programs of employers and M.B.A. programs stress the real world impact that a familiarity with business ethics will have on student's career paths.
  • The book is divided into 14 chapters, each concerned with a particular aspect of business life, which allows a chapter a week for most standard one-semester courses.
...show more
Summary: Above the Bottom Line focuses on the issues of the individual in the business environment, rather than focusing on large-scale, ethical decision making. Business is defended as a necessary and valuable component of contemporary life, a range of entrepreneurial ventures that should be approached in a principled, thoughtful, and honest manner. Looking at the importance of corporate culture, students are given direction in making personal and professional decisions at work, relating these to the concepts of social responsibility, employer and employee rights, whistle-blowing, corporate governance, bankruptcy, and many other timely business issues. This text explores moral choices within the business environment, and considers current business policy issues. It is also a guide on how to think about business and a life in business, using vignettes from history and bits of literature and anthropology to broaden the students' outlook on commercial endeavors.

Benefits:
  • NEW! New material on recent ethical crises in business, such as the Enron/Arthur Andersen scandal drive home the pressing contemporary need to engage in thinking about these very practical matters.
  • Chapters are self-contained so that the student or instructor can use them in a variety of ways, omitting some or leaping ahead to others. Chapters are divided into clearly marked sections, which can be selected and arranged independently.
  • In-depth examinations of both moral problems and principles and day-to-day ethical questions of value concerning work, competition, life in the corporation, the meaning of "management," and the nature of success.
  • A range of study questions and cases are provided for class discussion.
  • NEW! New material on the environment and international trade, NAFTA, executive compensation and executive responsibility, globalization, the bursting of the dot-com bubble, entrepreneurship, truthfulness and trust, bankruptcy and forgiveness, and Jewish business ethics introduces students to the latest reflections on ethics and commerce.
  • NEW! Provocative and timely statistics, such as "The Ten Best Companies to Work For (2002)", have been added and updated to the most current outlooks.
  • NEW! A new, longer introduction situates good business squarely within the moral tradition of the cultivation of good character.
  • NEW! A revised discussion of classical ethical theory is more prominent in this edition.
  • NEW! New case studies for class discussion have been added, including such material as "Loving Your Work: The Culture at Southwest Airlines," "The Business of Peace: An Interview with Madeleine Albright" and the "Codes of Ethics" of such current corporate leaders as Microsoft and Lockheed Martin.
  • NEW! New discussion questions focus on contemporary events in the business world.
  • NEW! Discussions of the heightened significance of integrity and honesty among the screening programs of employers and M.B.A. programs stress the real world impact that a familiarity with business ethics will have on student's career paths.
  • The book is divided into 14 chapters, each concerned with a particular aspect of business life, which allows a chapter a week for most standard one-semester courses.
...show less

Edition/Copyright: 3RD 04
Cover: Paperback
Publisher: Wadsworth, Inc
Published: 05/29/2003
International: No

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