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Accounting and Financial Fundamentals for Nonfinancial Executives - (2nd edition

by Robert Rachlin and Allen Sweeny

Accounting and Financial Fundamentals for Nonfinancial Executives (ISBN10: 0814479286; ISBN13: 9780814479285)
ISBN13: 978-0814479285
ISBN10: 0814479286

This edition has also been released as:
ISBN13: 978-0814403105
ISBN10: 0814403107

Summary: Finance and accounting are the backbone of any organization. Yet plenty of executives and business people are befuddled and intimidated by number crunching. Now there's a complete, concise, non-technical guide to grasping all the essentials of accounting -- and directly applying financial data. Readers will learn how to:

  • Pinpoint the most profitable products or sales regions
  • Figure the rate of ret ...show moreurn from a capital investment
  • Make internal management reports more useful
  • Understand and prepare a statement of cash flows

Its straightforward approach will appeal to all managers and executives who need a practical, comprehensible lesson in using financial analysis to set key business goals, measure results, and make smart decisions.

...show less

Edition/Copyright: (2ND)96
Cover: Print On Demand
Publisher: American Management Association
Published: 02/26/2010
International: No

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