ISBN13:978-0231103251 ISBN10: 0231103255 This edition has also been released as: ISBN13: 978-0231103244 ISBN10: 0231103247
Summary: A spirited exploration of the culture created when advertising becomes not just a central institution, but the central institution.
Edition/Copyright:96 Cover: Paperback Publisher:Columbia University Press Published: 02/06/1997 International: No
View Author Bio
Twitchell, James B. :
James B. Twitchell is the author of many books, including Carnival Culture: The Trashing of Taste in America, and Lead Us Into Temptation: The Triumph of American Materialism, both published by Columbia.
Nice condition with minor indications of previous handling. Book selection as BIG as Texas.
$3.95 +$3.99 s/h
Midtown Scholar Bookstore PA Harrisburg, PA
4-15-97 Paperback VERY GOOD Crisp, clean, unread paperback with light shelfwear to the covers and a publisher's mark to one edge-Nice! 1.14 lbs.
$10.00 +$3.99 s/h
Auburn Book Haven CA Meadow Vista, CA
Paperback Very good Very nice copy. Business section. Trade paperback.
$11.31 +$3.99 s/h
Textbookcenter.com Columbia, MO
Ships same day or next business day via UPS (Priority Mail for AK/HI/APO/PO Boxes)! Used sticker and some writing and/or highlighting. Used books may not include working access code or dust jacket.
$16.00 +$3.99 s/h
GENE THE BOOK PEDDLER NH Winchester, NH
Irvington, New York, U.S.A. 1996 Trade Paperback First Edition Very Good. No Jacket Book. 8vo-over 7?"-9?" tall. First edition/eight printing book is tight with no markings, mild soiling to page edg...show morees, some light rubbing to wraps. ...show less
$19.00 +$3.99 s/h
Edmonton Book Store AB Edmonton, AB
New York 1997 Softcover Very Good in Paperback jacket 8vo. pp.270, "Advertising, argues Twitchell (Carnival Culture), has become the lingua franca of American culture, supplying a common bond that l...show moreinks all Americans. However, he maintains, advertising does not shape our desires, but rather simply reflects our inherent materialism, a view he fails to convincingly support. Twitchell examines the history of magazines, radio and TV in light of the increasing power and prevalence of advertisements, claiming that it is naive not to expect advertisers to have a growing role in determining the content of the media they virtually subsidize. Twitchell only briefly discusses critics of advertising and mass culture, and while he takes issue with feminists' outrage at cosmetic advertising, he fails to substantially address the work of respected theorists of popular culture such as the Frankfurt School. In Twitchell's opinion, the role of advertising in our culture is comparable to that played by the church in Medieval ...show less
$19.95 +$3.99 s/h
Ranon Naperville, IL
Some of the pages have slight highlighting; otherwise the book is in very good condition.
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