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Adventures in Public Relations : Case Studies and Critical Thinking - 05 edition

Adventures in Public Relations : Case Studies and Critical Thinking (ISBN10: 0205405703; ISBN13: 9780205405701)
ISBN13: 978-0205405701
ISBN10: 0205405703

Summary: Adventures in Public Relations engages students in the practice of public relations with exciting and timely representative cases combined with a strong focus on critical thinking and problem solving.

Adventures in Public Relations conveys the excitement and challenge of public relations by presenting students with a real-world portrait of the profession. Students will learn from the successes and failures of the public relations campaigns examined in the ...show moretext. The book's focus on critical thinking helps students develop the problem-solving skills essential to success in public relations. As with the authors' successful introductory text, Public Relations: A Values-Driven Approach, this text also encourages readers to identify, refine, and test their own values systems. ...show less

Edition/Copyright: 05
Cover: Paperback
Publisher: Allyn & Bacon, Inc.
Published: 10/01/2004
International: No



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2004 Paperback Good Item may show signs of shelf wear. Pages may include limited notes and highlighting. Includes supplemental or companion materials if applicable. Access codes may or may not work ...show more. Connecting readers since 1972. Customer service is our top priority. ...show less
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Boston, MA 2004 Trade paperback Good. The book has been read but remains in clean condition. All pages are intact and the cover is intact. Some minor wear to the spine. Trade paperback (US). Glued b ...show moreinding. 384 p. *****PLEASE NOTE: This item is shipping from an authorized seller in Europe. In the event that a return is necessary, you will be able to return your item within the US. To learn more about our European sellers and policies see the BookQuest FAQ section***** ...show less
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Reprint Good [ No Hassle 30 Day Returns ] [ Edition: Reprint ] Publisher: Allyn & Bacon Pub Date: 10/1/2004 Binding: Paperback Pages: 384.
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