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Advertising and Promotion : Integrated Marketing Communications Perspective

Advertising and Promotion : Integrated Marketing Communications Perspective - 7th edition

Advertising and Promotion : Integrated Marketing Communications Perspective (ISBN10: 0073255963; ISBN13: 9780073255965)
ISBN13: 978-0073255965
ISBN10: 0073255963

This edition has also been released as:
ISBN13: 978-0073101262
ISBN10: 0073101265

Edition/Copyright: 7TH 07
Cover: Hardcover
Publisher: Richard D. Irwin, Inc.
Published: 05/26/2006
International: No

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