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Alliance Advantage : The Art of Creating Value through Partnering

Alliance Advantage : The Art of Creating Value through Partnering - 98 edition

ISBN13: 978-0875846163

Cover of Alliance Advantage : The Art of Creating Value through Partnering 98 (ISBN 978-0875846163)
ISBN13: 978-0875846163
ISBN10: 0875846165
Cover type:
Edition/Copyright: 98
Publisher: Harvard Business School Press
Published: 1998
International: No

List price: $42.00

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Alliance Advantage : The Art of Creating Value through Partnering - 98 edition

ISBN13: 978-0875846163

Yves L. Doz and Gary Hamel

ISBN13: 978-0875846163
ISBN10: 0875846165
Cover type:
Edition/Copyright: 98
Publisher: Harvard Business School Press

Published: 1998
International: No
Summary

Partnerships between companies receive a great deal of attention from top managers and researchers at the time of their formation. This attention results largely from the common perception that the initial structuring of partnerships and establishment of common goals determines partnership outcomes and success. In Alliance Advantage, Doz and Hamel shift the focus away from deal making to the internal processes within the partnership and the unfolding interactions among partners that play an important and relatively unexplored role in shaping outcomes. Focusing on the underlying reasons why companies enter alliances and the processes by which they continually learn from their interactions and re-evaluate common--and individual--goals, the authors paint a sophisticated picture of alliance dynamics over time. The authors challenge organizations to define their objectives for alliance formulation and consider whether their own corporate culture provides an "alliance ready" atmosphere.

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