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Anatomy of a Business Plan : A Step-by-Step Guide to Starting Smart, Building the Business, and Securing Your Company's Future

Anatomy of a Business Plan : A Step-by-Step Guide to Starting Smart, Building the Business, and Securing Your Company's Future - 5th edition

Anatomy of a Business Plan : A Step-by-Step Guide to Starting Smart, Building the Business, and Securing Your Company's Future - 5th edition

ISBN13: 9780793146000

ISBN10: 0793146003

Anatomy of a Business Plan : A Step-by-Step Guide to Starting Smart, Building the Business, and Securing Your Company
Edition: 5TH 01
Copyright: 2001
Publisher: Dearborn Financial Pub.
Published: 2001
International: No
Anatomy of a Business Plan : A Step-by-Step Guide to Starting Smart, Building the Business, and Securing Your Company

ISBN13: 9780793146000

ISBN10: 0793146003

Edition: 5TH 01

Summary

The carefully written, well-thought-out business plan fell out of fashion in the dot-com craze, but in the year following the technology stock market crash it has become apparent that this basic building block of business is an entrepreneur's best friend.

Award-winning author and business planning expert Linda Pinson has updated the book that has helped over 1 million businesses get up and running. Both new and established businesses will benefit from Anatomy of a Business Plan's mix of time-tested planning strategies and the entirely new chapter on marketing techniques. Readers will receive clear and thorough guidelines for businesses of all types, be it a start-up or a business unit within a company looking to secure financing or execute strategic planning.

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