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Summary: This textbook serves as an introduction to the field of applied social psychology which focuses on understanding social and practical problems and on developing intervention strategies directed at the amelioration of such problems. A core feature of the book is attaining a balance between theory, research, and application. In the Second Edition, the authors have thoroughly updated the text with the latest research and incorporated current examples that students can relate to. ...show more ...show less
Edition/Copyright: 2ND 12
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