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BCOM 4: Student Edition-Text Only

BCOM 4: Student Edition-Text Only - 4th edition

ISBN13: 978-1133372431

Cover of BCOM 4: Student Edition-Text Only 4TH 13 (ISBN 978-1133372431)
ISBN13: 978-1133372431
ISBN10: 1133372430

Cover type: Paperback
Edition: 4TH 13
Copyright: 2013
Publisher: South-Western Publishing Co.
Published: 2013
International: No

List price: $65.00

BCOM 4: Student Edition-Text Only - 4TH 13 edition

ISBN13: 978-1133372431

Carol M. Lehman

ISBN13: 978-1133372431
ISBN10: 1133372430

Cover type: Paperback
Edition: 4TH 13
Copyright: 2013
Publisher: South-Western Publishing Co.
Published: 2013
International: No
Summary

Created by the continuous feedback of a ''student-tested, faculty-approved'' process, BCOM4 delivers a visually appealing, succinct print component, tear-out review cards for students and instructors and a consistent online offering with CourseMate that includes an eBook in addition to a set of interactive digital tools all at a value-based price and proven to increase retention and outcomes. BCOM4 provides business expanded coverage on technology and social media, abundant real world examples, and model documents to guide student's writing practice.