Buy Textbooks  |  Rent Textbooks  |  Sell Textbooks  |  eTextbooks
Help  |  Questions? 1-877-292-6442
Hello, Sign In
Your Account
0

Basic Marketing Research - 4th edition

Basic Marketing Research (ISBN10: 0132544482; ISBN13: 9780132544481)
ISBN13: 978-0132544481
ISBN10: 0132544482

This edition has also been released as:
ISBN13: 978-0132552431
ISBN10: 0132552434

Summary: For undergraduate-level courses in Marketing Research.

With a hands-on, do-it-yourself approach, Malhotra offers a contemporary focus on decision making, illustrating the interaction between marketing research decisions and marketing management decisions.

Edition/Copyright: 4TH 12
Cover: Hardback
Publisher: Prentice Hall, Inc.
Year Published: 2012
International: No

View Digital Rights

Other Editions of Basic Marketing Research:


List Price: $264.00
Used $134.64
Used
Save $129.36 (49%)
  • FREE shipping over $25
  • In stock
  • 30-day returns
Condition:
Order this book in the next 1 days, 10 hours and 4 minutes and it ships by Noon CT Monday!
New  Currently Sold Out
Rental $49.49
Due back 05/29/2015
eTextbook $100.99
Close
Close
Close