Buy Textbooks  |  Rent Textbooks  |  Sell Textbooks  |  eTextbooks
Help  |  Questions? 1-877-292-6442
Hello, Sign In
Your Account
0

Basic Marketing-Text Only - 19th edition

Basic Marketing-Text Only (ISBN10: 0078028981; ISBN13: 9780078028984)
ISBN13: 978-0078028984
ISBN10: 0078028981

Summary: Built on a strong foundation, Basic Marketing 19e with ConnectPlus and LearnSmart provides an integrated teaching and learning solution for presenting the four Ps framework and managerial orientation with a strategy planning focus. The Perreault franchise was the pioneer of the ''four Ps'' in the introductory marketing course. The unifying focus of Basic Marketing has always been on how to make marketing decisions in deciding what customers to focus on and how best to meet their need ...show mores. Consistent with our belief in continuous quality improvement, this edition has been critically revised, updated, and rewritten to reflect new concepts, new examples, recent ''best practices,'' and to tightly integrate the best digital tools in the industry for ensuring that students are prepared to engage in classroom lectures and pursue future business and marketing careers. ...show less

Edition/Copyright: 19TH 14
Cover: Hardback
Publisher: Richard D. Irwin, Inc.
Published: 03/01/2013
International: No

View Table of Contents
View Digital Rights

Other Editions of Basic Marketing-Text Only:


List Price: $283.00
Used $150.69
$75.34 after Buyback
Used
Save $132.31 (47%)
  • FREE shipping over $25
  • In stock
  • 30-day returns
Condition:
Order this book in the next 12 hours and 51 minutes and it ships by Noon CT tomorrow!
  • Sell back
    to us by
  • Guaranteed
    Cash Back
  • Book cost
    after Buyback
  • Jun 30, 2015
  • $75.35
  • $75.34
New $237.72
$118.86 after Buyback
Rental $55.99
Due back 05/29/2015
eTextbook $178.29
Marketplace sellers starting at $168.99

18 more offers below.

The Marketplace on Textbooks.com
Additional Sellers for Basic Marketing-Text Only
Just for you, we curate a growing list of independent booksellers, giving you even MORE choices when shopping for your textbooks.
Keep in mind: Marketplace orders do NOT qualify for free shipping. More about the MarketplaceMore about the Marketplace

Filter by:   All (18)  |  New (7)  |  Like New (3)  |  Very Good (1)  |  Good (5)  |  Acceptable (2)

Price
 
Condition
Seller
Comments
$150.69
FREE! s/h

Very Good
Textbooks.com
Columbia, MO
Ships Ground DIRECTLY from Textbooks.com for FREE! Your cost after Guaranteed Cash Back: $75.34! Very good condition (Certified Used). Trackable expedited shipping options available.
$237.72
FREE! s/h

New
Textbooks.com
Columbia, MO
Ships DIRECTLY from Textbooks.com for FREE! Your cost after Guaranteed Cash Back: $118.86! Brand new book. Trackable expedited shipping options available.
$235.22
+$3.99 s/h
Add marketplace to your cart
New
Barnes & Noble.com
Various Shipping Locations, USA
Seller Rating: 5
Brand new, ships from the closest shipping location to your shipping address!
$168.99
+$3.99 s/h
Add marketplace to your cart
New
BookStore101
MIAMI, FL
Seller Rating: 4.68
SHIPS FAST! ! SAME DAY OR W/N 24 HOURS. EXPEDITED SHIPPING AVAILABLE TOO! ! ! USPS Tracking Information Included FREE! !
$171.95
+$3.99 s/h
Add marketplace to your cart
LikeNew
textbookrecycling_co
Troy, ID
Seller Rating: 4.69
Like New- All pages are new but cover has very minor wear.
$176.00
+$3.99 s/h
Add marketplace to your cart
Good
firstclassbooks.com
Little Rock, AR
Seller Rating: 4.06
Used books cannot guarantee unused access codes or working CD's! Ships fast. Expedited shipping 2-4 business days; Standard shipping 7-14 business days. Ships from USA!
$177.80
+$3.99 s/h
Add marketplace to your cart
Good
Nettextstore
Lincoln, NE
Seller Rating: 4.55
2013 Hardcover Good Books have varying amounts of wear and highlighting. Usually ships within 24 hours in quality packaging. Satisfaction guaranteed. This item may not include any CDs, Infotracs, A ...show moreccess cards or other supplementary material. ...show less
$197.42
+$3.99 s/h
Add marketplace to your cart
Good
TextbookRush
Grandview Heights, OH
Seller Rating: 4.62
All orders ship SAME or NEXT business day. Expedited shipments will be received in 1-5 business days within the United States. We proudly ship to APO/FPO addresses. 100% Satisfaction Guaranteed!
$201.86
+$3.99 s/h
Add marketplace to your cart
Good
BookMob
Ottawa, ON
Seller Rating: 5
Hardcover Good 0078028981 Good condition books may have signs of cover wear and/or marks on corners and page edges. Inside pages may have highlighting, writing and underlining. Supplemental materia ...show morels such as CDs, Access Codes, and Course Packs are not guaranteed to be included. Ships fast from Ontario, delivery is between 5-10 business days. Satisfaction guaranteed! ...show less
$251.69
+$3.99 s/h
Add marketplace to your cart
LikeNew
GreatBookPrices
Westminster, MD
Seller Rating: 4.19
Brand New, Perfect Condition, Please allow 4-14 business days for delivery. 100% Money Back Guarantee, Over 1,000,000 customers served.
$260.05
+$3.99 s/h
Add marketplace to your cart
New
GreatBookPrices
Westminster, MD
Seller Rating: 4.19
Brand New, Perfect Condition, Please allow 4-14 business days for delivery. 100% Money Back Guarantee, Over 1,000,000 customers served.
$260.06
+$3.99 s/h
Add marketplace to your cart
New
indoo
Avenel, NJ
Seller Rating: 4.15
BRAND NEW
$283.68
+$3.99 s/h
Add marketplace to your cart
New
A Book Company
Lexington, KY
Seller Rating: 4.25
Brand new, never opened. Sells out fast! - 19th Edition - Hardcover - ISBN 9780078028984
Page:   1     2     |   Next >
Close
Close
Close