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Ben and Jerry's : The Inside Scoop, How Two Real Guys Built a Business With a Social Conscience and a Sense of Humor - 94 edition

by Fred Lager

Ben and Jerry`s : The Inside Scoop, How Two Real Guys Built a Business With a Social Conscience and a Sense of Humor (ISBN10: 0517883708; ISBN13: 9780517883709)
ISBN13: 978-0517883709
ISBN10: 0517883708

This edition has also been released as:
ISBN13: 978-0517597163
ISBN10: 0517597160

Summary: The former CEO of Ben & Jerry's tells how two '60s holdovers built a single ice cream store into one of America's hottest companies.

Edition/Copyright: 94
Cover: Paperback
Publisher: Crown Publishers
Published: 06/01/1995
International: No

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