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BizPlan Builder : Academic Version / With 2 3.5" Disks

BizPlan Builder : Academic Version / With 2 3.5" Disks - 97 edition

ISBN13: 978-0538864299

cover of BizPlan Builder : Academic Version / With 2 3.5" Disks 97 (ISBN 978-0538864299)
ISBN13: 978-0538864299
ISBN10: 053886429X
Cover type:
Edition/Copyright: 97
Publisher: South-Western Publishing Co.
Published: 1997
International: No

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BizPlan Builder : Academic Version / With 2 3.5" Disks - 97 edition

ISBN13: 978-0538864299

Jill E. Kapron

ISBN13: 978-0538864299
ISBN10: 053886429X
Cover type:
Edition/Copyright: 97
Publisher: South-Western Publishing Co.

Published: 1997
International: No
Summary

Features:

  • Objectives, Questions and Activities have been added to each chapter to help students build their knowledge as they build their plan.
  • ''Expert Insights'' and ''BizPlan Briefs'' provide practical business advice from successful entrepreneurs, writers and experts in business.
  • Spreadsheet worksheets are included within the text so students may work numbers while reviewing text information.

Table of Contents

PART ONE: BUSINESS PLAN BASICS.

Why Write a Business Plan?
Product and Service Businesses.
Components of a Business Plan.
Targeting Your Business Plan.
10 Steps to Complete Your Business Plan.
Top 20 Questions.

PART TWO: WRITING THE NARRATIVE.

Title Page.
Table of Contents.
Executive Summary.
Vision and Mission.
Company Overview.
Product Strategy.
Market Analysis Marketing Plan.

PART THREE: COMPLETING YOUR FINANCIAL PLAN.

The Purpose of a Financial Plan.
Financial Statement Overviews Projecting Financial Statements.
Analyzing Financial Statements.
Determining Capital Requirements.

PART FOUR: EXECUTING YOUR PLAN.

Supporting Documents.
Presenting Your Plan. Funding Your Plan.



Resources.
Index.

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