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Blindsided - 02 edition

Blindsided (ISBN10: 1591840007; ISBN13: 9781591840008)
ISBN13: 978-1591840008
ISBN10: 1591840007

Summary: The world-renowned crisis consultant offers a comprehensive blueprint to guiding a company through the aftermath of a disaster

The tragic events of September 11, 2001, put businesses nationwide on alert: They now know they need to prepare for catastrophes. Bruce T. Blythe, a leading consultant on corporate crises, offers managers a step-by-step guide to a subject that has intimidated all too many managers, causing them to postpone such preparation indefinit ...show moreely.

Blythe guides the reader through a series of worst-case scenarios, from a shooting rampage to a flash flood to a terrorist attack, offering handy checklists and field-proven action tests for quick results. He instructs managers and corporate executives on how best to prepare their teams for a crisis and how to deal with customers, employees, and the media in its aftermath. He explains tactics and preemptive measures that ensure:

  • a quick return to work
  • effective press management
  • better morale
  • fewer lawsuits down the line
Blindsided does more than secure the structure of a business. It shows you how to rebuild the spirit of your employees, so that your business can come back stronger than before. ...show less

Edition/Copyright: 02
Cover: Hardcover
Publisher: Penguin Books, Inc.
Published: 08/01/1902
International: No

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New York 2002 Hard cover Reprint. Second printing. Very good in very good dust jacket. Typed letter signed by author laid in. xvi, 230, [3] p. Illustrations. This guide, written to address issues ar ...show moreising after 9/11, walks corporate managers through a process for dealing with catastrophic incidents at work, from planning and preparedness to the actual use of response services. It instructs managers on how to secure the structure of their businesses, and how to address post-disaster issues of employee morale. Add-ons include a preparedness checklist and a crisis response manual. The world-renowned crisis consultant offers a comprehensive blueprint to guiding a company through the aftermath of a disaster The tragic events of September 11, 2001, put businesses nationwide on alert: They now know they need to prepare for catastrophes. ...show less
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