Buy Textbooks  |  Rent Textbooks  |  Sell Textbooks  |  eTextbooks
Help  |  Questions? 1-877-292-6442
Hello, Sign In
Your Account
0

Blue Ocean Strategy : How To Create Uncontested Market Space And Make The Competition Irrelevant - 05 edition

by W. Chan Kim and Renee Mauborgne

Blue Ocean Strategy : How To Create Uncontested Market Space And Make The Competition Irrelevant (ISBN10: 1591396190; ISBN13: 9781591396192)
ISBN13: 978-1591396192
ISBN10: 1591396190

Summary: Based on a study of 150 strategic moves spanning more than a hundred years and thirty industries, Kim and Mauborgne argue that tomorrow's leading companies will succeed not by battling competitors, but by creating "blue oceans" of uncontested market space ripe for growth. Such strategic moves - termed "value innovation" - create powerful leaps in value for both the firm and its buyers, rendering rivals obsolete and unleashing new demand." Blu ...show moree Ocean Strategy provides a systematic approach to making the competition irrelevant. In this frame-changing book, Kim and Mauborgne present a proven analytical framework and the tools for successfully creating and capturing blue oceans. Examining a wide range of strategic moves across a host of industries, Blue Ocean Strategy highlights the six principles that every company can use to successfully formulate and execute blue ocean strategies. ...show less

Edition/Copyright: 05
Cover: Hardback
Publisher: Harvard Business School Press
Published: 01/17/2005
International: No

View Table of Contents



List Price: $29.95
Used $11.68
Used
Save $18.27 (61%)
  • FREE shipping over $25
  • In stock
  • 30-day returns
Condition:
Order this book in the next 20 hours and 17 minutes and it ships by Noon CT Monday!
New  Currently Sold Out
Rental $14.49
Due back 08/01/2014
Marketplace sellers starting at $3.52

More prices and sellers below.

The Marketplace on Textbooks.com
Additional Sellers for Blue Ocean Strategy : How To Create Uncontested Market Space And Make The Competition Irrelevant
Just for you, we curate a growing list of independent booksellers, giving you even MORE choices when shopping for your textbooks.
Keep in mind: Marketplace orders do NOT qualify for free shipping. More about the MarketplaceMore about the Marketplace

Filter by:   All (68)  |  New (25)  |  Like New (11)  |  Very Good (16)  |  Good (13)  |  Acceptable (3)

Price
 
Condition
Seller
Comments
$11.68
+$3.99 s/h

Very Good
Textbooks.com
Columbia, MO
Ships Ground DIRECTLY from Textbooks.com for $3.99. FREE Ground Shipping over $25! Very good condition (Certified Used). Trackable expedited shipping options available.
$18.28
+$3.99 s/h
Add marketplace to your cart
New
Barnes & Noble.com
Various Shipping Locations, USA
Seller Rating: 5
Brand new, ships from the closest shipping location to your shipping address!
$3.52
+$3.99 s/h
Add marketplace to your cart
VeryGood
HippoBooks-DB
Toledo, OH
Seller Rating: 4.56
No comments from the seller
$3.53
+$3.99 s/h
Add marketplace to your cart
Good
HippoBooks-DB
Toledo, OH
Seller Rating: 4.56
Our feedback rating says it all: Five star service and fast delivery! We have shipped four million items to happy customers, and have one MILLION unique items ready to ship today!
$3.59
+$3.99 s/h
Add marketplace to your cart
VeryGood
Books Squared
Dallas, TX
Seller Rating: 4.59
Nice condition with minor indications of previous handling.Book selection as BIG as Texas.
$3.59
+$3.99 s/h
Add marketplace to your cart
VeryGood
Blue Cloud Books
Phoenix, AZ
Seller Rating: 4.54
This book shows minor wear and is in very good condition.Blue Cloud Books ??? Hot deals from the land of the sun.
$3.59
+$3.99 s/h
Add marketplace to your cart
VeryGood
Yankee Clipper Books
Windsor, CT
Seller Rating: 4.56
Very good condition book with only light signs of previous use.Sail the Seas of Value
$3.59
+$3.99 s/h
Add marketplace to your cart
VeryGood
GreenEarthBooks
Portland, OR
Seller Rating: 4.57
Appearance of only slight previous use. Cover and binding show a little wear. All pages are undamaged with potentially only a few, small markings.Help save a tree. Buy all your used books from Green ...show moreEarth Books. Read. Recycle and Reuse. ...show less
$4.05
+$3.99 s/h
Add marketplace to your cart
VeryGood
Free State Books
Halethorpe, MD
Seller Rating: 4.54
This copy shows very minor wear.Free State Books. Never settle for less.
$4.05
+$3.99 s/h
Add marketplace to your cart
Good
thriftbooks-com
Auburn, WA
Seller Rating: 4.58
Light shelf wear and minimal interior marks.Millions of satisfied customers and climbing. Thriftbooks is the name you can trust, guaranteed. Spend Less. Read More.
$7.95
+$3.99 s/h
Add marketplace to your cart
Good
Strand Bookstore
New York, NY
Seller Rating: 4.83
A book that challenges everything you thought about the requirements for strategic success argues that the way to win is to stop competing. Most companies make the mistake of battling for success in ...show morea bloody "red ocean" of rivals fighting over a shrinking pool. By studying 150 strategic moves in over 30 industries spanning more than 100 years, Kim and Mauborgne identified a systematic pattern for creating "blue oceans". Offering an inspiring message: that success is not dependant on fierce competition or large marketing, but on smart strategic moves that can be used systemically by established companies and startups. Notes, Bibliography, Index. 238p. ...show less
$8.16
+$3.99 s/h
Add marketplace to your cart
VeryGood
Hilltop Book Shop
Lodi, WI
Seller Rating: 4.83
Privately owned copy. Light wear to dust jacket. Cover in great shape. Binding is secure. Clean pages free of writing, marks or tears. Buy with confidence! 100% satisfaction guaranteed.
Page:   1     2     3     4     5     6     7     |   Next >
Close
Close
Close