This book details communication skills potential employees can use to be successful during the job search and
to be productive once they are employed in business or technical careers. The information below is based on research
conducted between July and September, 2000. This was the fourth in a series of surveys previously conducted by
the author in 1984, 1993, and 1998. This most recent survey included a section asking employers about computer
skills necessary for the workplace. Employers in nine states returned the latest survey. A summary of their 329
responses is listed below and included in later chapters.
Which communication skills do employers expect applicants to demonstrate during employment interviews for technical
and business positions?
- Number of respondents – 329
- Ability to describe their background and qualifications – 217
- Nonverbal communication (eye contact, handshake, etc.) – 182
- Ability to listen attentively – 144
- Ability to state personal goals clearly – 114
- Ability to express ideas enthusiastically – 112
- Other – 37
What are the communication skills employees need to utilize after they are hired in order to be successful on
the job?
- Number of respondents – 329
- Communicating with customers effectively – 254
- Following directions efficiently – 251
- Getting along with other employees – 198
- Communicating in a small group productively – 171
- Accepting criticism non-defensively – 131
- Other – 19
These employers were consulted to provide both job applicants and instructors with increased understanding of
the communication skills employers believe are necessary for relating to coworkers and customers productively.
The ideas and exercises in this book evolved from this research and the author's years of teaching students how
to get a job and keep it.
This second edition includes methods for research and responding via the computer that are possible with new
technology.
A brief overview of the text follows.
OVERVIEW
Chapters in this new edition include the following features:
- "World of Work": reports of actual work experiences
- "Tools of Communication": practical skill exercises
- "Stress Less" exercises
- Case studies based on real employment histories
- A project relating to specific chapter concepts
- Discussion questions to reinforce the chapter's learning objectives
The book's chapters can be broken into three groups:
Chapters 1, 2, and 3 focus on being prepared for the job search. They will help you analyze your attitudes,
skills, communication styles, and work experience. You will learn to prepare and present your resume and portfolio.
Techniques for researching companies, writing cover letters, and completing accurate application forms are also
discussed in this first section.
Chapters 4 and S. focus on listening proficiencies and understanding various types of employment interviews.
Sample interview questions and responses are included.
Chapters 6 and 7 focus on communicating effectively with customers and coworkers. In addition, we cover the
essential skills of working productively in teams and using problem-solving skills. (Many employers involved in
the research and the surveys discussed earlier confirmed the need for employees to be able to work in self-managed
work teams and to employ group problem-solving abilities.)
A NOTE TO STUDENTS
Read the text carefully, complete the exercises thoughtfully, and practice regularly using the skills you learn.
This process will help you be better prepared to apply for a job and better equipped to succeed on the job. Complete
the "Stress Less" exercises to reduce the frustrations of the job search as well as stress brought about
by life, school, and job challenges.
A NOTE TO INSTRUCTORS
This material includes exercises, evaluation criteria, and feedback forms, along with practical work examples,
case studies, and discussion questions. By using the various "Tools of Communication" as in-class or
out-of-class assignments, you can enhance the students' skills while reducing your class preparation time. Suggested
lesson plans for 12- and 16-week classes are included below.
CONSIDERATIONS FOR PREPARING LESSON PLANS
Your class content will depend on the following factors:
- The number of students enrolled in your course or workshop,
- The amount of time allotted for the class (two, three, four, or five hours per week), and
- The number of weeks the course or workshop will meet.
Consequently, you must consider many variables when planning exercises, conferences, and
(NOTE: Each chapter begins with Learning Objectives and concludes with Stress Less, Case Study, Chapter
Project, Discussion Questions, and Summary. )
PART I.
1. Analyzing Yourself and the Trends of the Job Market.
Types of Attitudes.
Developing a Positive Attitude.
Improving Attitudes.
Job Skills Assessment.
Reviewing the Past.
Communication Styles.
What Do Employers Expect?
Applying the Concepts.
Stress Less: Ten Little Things You Enjoy.
Employer's Survey.
2. Preparing a Report on Yourself: Resumes and Portfolios.
Organizing Resume Information.
Guidelines for Constructing Resumes.
Types of Resumes.
Choosing Your Resume Format.
Grading Resumes.
Building Portfolios.
Creating a Web Page.
Applying the Concepts.
Stress Less: The One-Minute Vacation.
3. Creating Interest in Yourself.
Create Interest in Yourself by Thoroughly Knowing about a Company Before You Write to Them.
General Format for Cover Letters.
Write Cover Letters That Will Get You an Interview.
Solicited Cover Letters.
Create Interest in Yourself by Completing Application Forms Efficiently.
Applying the Concepts.
Stress Less: A Paperwork Project.
PART II.
4. What Was That You Said? Telephoning and Listening.
Using the Telephone During Employment Searches.
Is Poor Listening a Problem?
Overcoming Poor Listening Habits.
Rewording: A Communication Feedback Tool.
Communication Barriers.
Communication Rules.
What Is the Communication Circuit?
Applying the Concepts.
Stress Less: Get Healthy by Eating Healthful Foods.
5. The Interview: Preparing Well and Doing Your Best.
Preparing for the Interview: Review Your Self-Analysis.
The Preinterview Process.
Interview Do's and Don'ts.
Types of Interviews.
Interview Structure.
Answering Interview Questions Effectively.
Asking Productive Questions.
Finishing with Flair and Following Up.
Applying the Concepts.
Stress Less: Learning to Say No.
PART III.
6. Communicating Effectively with External Customers.
What Do Customers Want?
Perception. Customers on the Telephone.
Responding to Critical Customers.
Understanding Cultural Differences.
Applying the Concepts.
Stress Less: Relaxation Technique.
7. Teamwork: Communicating Productively with Co-Workers.
What Are Other Trends in the Future?
Building a Positive Communication Climate.
Nondefensive Communication.
Giving Instructions. Leadership Skills.
Giving Orders.
Synergy.
Applying the Concepts.
Stress Less: Ideas for Team Leaders.
References.
Index.