Buy Textbooks  |  Rent Textbooks  |  Sell Textbooks  |  eTextbooks
Help  |  Questions? 1-877-292-6442
Hello, Sign In
Your Account
0

Borrowing Brilliance: The Six Steps to Business Innovation by Building on the Ideas of Others - 09 edition

Borrowing Brilliance: The Six Steps to Business Innovation by Building on the Ideas of Others (ISBN10: 1592404782; ISBN13: 9781592404780)
ISBN13: 978-1592404780
ISBN10: 1592404782

Summary: In the new bible of business innovation, renowned creativity expert David Kord Murray reveals the key to the creative process: borrowing. There is no such thing as a truly original idea. Great thinkers throughout history have understood this and used it to their advantage. Bill Gates "borrowed brilliance" to create Microsoft, Steve Jobs "borrowed" to create the Mac, and long before that Sir Isaac Newton used similar thinking techniques to arrive a ...show moret his theory of gravity. Borrowing Brilliance is challenges our notions of intellectual property and authorship, explores the evolution of a creative idea, and takes us step-by-step through Murray's own unique thought process, which combines analytical and non-traditional thinking techniques. Murray's six step "borrowing" process is one that anyone can master to build business innovation.

Murray combines practical lessons with stories from his own career, as well as the careers of brilliant borrowers past and present. Most people believe creativity is a gift, that it can't be taught, that it's innate in your thinking process and either you have it or you don't. But Murray lifts the veil off the creative process, bringing it from the shadows of the subconscious mind into the conscious world. Creativity is not the result of divine intervention; it is something that can be learned and it is easily within reach.
...show less

Edition/Copyright: 09
Cover: Hardback
Publisher: Penguin Books, Inc.
Published: 09/03/2009
International: No



List Price: $26.00
Used $6.50
Used
Save $19.50 (75%)
  • FREE shipping over $25
  • In stock
  • 30-day returns
Condition:
Order this book in the next 13 hours and 24 minutes and it ships by Noon CT tomorrow!
New  Currently Sold Out
Rental $9.99
Due back 12/19/2014
Marketplace sellers starting at $1.99

43 more offers below.

The Marketplace on Textbooks.com
Additional Sellers for Borrowing Brilliance: The Six Steps to Business Innovation by Building on the Ideas of Others
Just for you, we curate a growing list of independent booksellers, giving you even MORE choices when shopping for your textbooks.
Keep in mind: Marketplace orders do NOT qualify for free shipping. More about the MarketplaceMore about the Marketplace

Filter by:   All (43)  |  New (8)  |  Like New (6)  |  Very Good (9)  |  Good (18)  |  Acceptable (2)

Price
 
Condition
Seller
Comments
$6.50
+$3.99 s/h

Very Good
Textbooks.com
Columbia, MO
Ships Ground DIRECTLY from Textbooks.com for $3.99. FREE Ground Shipping over $25! Very good condition (Certified Used). Trackable expedited shipping options available.
$2.53
+$3.99 s/h
Add marketplace to your cart
New
MuSeek
Arlington, MA
Seller Rating: 4
2009 Hard cover New in very good dust jacket. Brand new. No flaws. Sewn binding. Cloth over boards. With dust jacket. 304 p. Audience: General/trade. As a former aerospace scientist, Fortune 500 exe ...show morecutive, chief innovation officer of two major companies, inventor and software entrepreneur, David Murray has made a living by coming up with new and innovative ideas. In Borrowing Brilliance he explains the origins and evolution of a business idea by showing readers how new ideas are merely the combinations of existing ideas. Since brilliance is actually borrowed, it's easily within reach. It's really a matter of knowing where to borrow the materials and how to put them together that determines creative ability. Murray presents a simple Six-Step process that anyone can use to build business innovation: Step One: Defining-Define the problem you're trying to solve. Step Two: Borrowing-Borrow ideas from places with a similar problem. Step Three: Combining-Connect and combine these borrowed ideas. Step Four: Incub ...show less
$3.00
+$3.99 s/h
Add marketplace to your cart
Good
HPB-Corpus Christi
Corpus Christi, TX
Seller Rating: 4.67
2009 Hardcover Good Connecting readers with great books since 1972. Used books may not include companion materials, some shelf wear, may contain highlighting/notes, and may not include cd-rom or ac ...show morecess codes. Customer service is our top priority! ...show less
$4.00
+$3.99 s/h
Add marketplace to your cart
Good
HPB-Avon
Avon, IN
Seller Rating: 5
2009 Hardcover Good Connecting readers with great books since 1972. Used books may not include companion materials, some shelf wear, may contain highlighting/notes, and may not include cd-rom or ac ...show morecess codes. Customer service is our top priority! ...show less
$4.96
+$3.99 s/h
Add marketplace to your cart
New
Kozy Books, Inc.
Lansing, KS
Seller Rating: 4.45
Signed by author. Ships same day as ordered. Brand new.
$4.99
+$3.99 s/h
Add marketplace to your cart
New
Pondview Associates
Monroe Township, NJ
Seller Rating: 4.79
No comments from the seller
$6.39
+$3.99 s/h
Add marketplace to your cart
Good
HPB-Parmer
Austin, TX
Seller Rating: 5
2009 Hardcover Good Connecting readers with great books since 1972. Used books may not include companion materials, some shelf wear, may contain highlighting/notes, may not include cdrom or access ...show morecodes. Customer service is our top priority! ...show less
$6.39
+$3.99 s/h
Add marketplace to your cart
Good
HPB-Westport
Kansas City, MO
Seller Rating: 5
2009 Hardcover Good Connecting readers with great books since 1972. Used books may not include companion materials, some shelf wear, may contain highlighting/notes, and may not include cd-rom or ac ...show morecess codes. Customer service is our top priority! ...show less
$6.50
+$3.99 s/h
Add marketplace to your cart
VeryGood
Textbookcenter.com
Columbia, MO
Seller Rating: 4.63
Ships same day or next business day via UPS (Priority Mail for AK/HI/APO/PO Boxes)! Used sticker and some writing and/or highlighting. Used books may not include working access code or dust jacket.
$10.99
+$3.99 s/h
Add marketplace to your cart
Good
SUPER BOOKS
Fort Mill, SC
Seller Rating: 3.71
Buy with Confidence. Excellent Customer Support. We ship from multiple US locations. No CD, DVD or Access Code Included.
Page:   < Previous   |     1     2     3     4     5     |   Next >
Close
Close
Close