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Business

Business - 11th edition

ISBN13: 978-0538478083

Cover of Business 11TH 12 (ISBN 978-0538478083)
ISBN13: 978-0538478083
ISBN10: 053847808X
Cover type: Hardback
Edition/Copyright: 11TH 12
Publisher: South-Western Publishing Co.
Published: 2012
International: No

List price: $341.00

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Business - 11TH 12 edition

ISBN13: 978-0538478083

William M. Pride

ISBN13: 978-0538478083
ISBN10: 053847808X
Cover type: Hardback
Edition/Copyright: 11TH 12
Publisher: South-Western Publishing Co.

Published: 2012
International: No
Summary

Ideal for users studying business and key practices, BUSINESS, 11E is a best-selling introductory text featuring current, comprehensive survey of the functional areas of business: management, marketing, accounting, finance, and information technology. Core topics include ethics and social responsibility, small business concerns, and global issues. New coverage in this edition closely examines cutting-edge topics like the impact of the economic and political climate on business, green and socially responsible business, and sustainability. Increase student engagement and improve outcomes by incorporating one of our digital products into your course: CengageNOW, CourseMate, WebTutor, Interactive Business Plan, MikesBikes Simulation or Course360.