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Business Driven Technology - Text Only

Business Driven Technology - Text Only - 5th edition

ISBN13: 978-0073376844

Cover of Business Driven Technology - Text Only 5TH 13 (ISBN 978-0073376844)
ISBN13: 978-0073376844
ISBN10: 0073376841
Cover type: Hardback
Edition/Copyright: 5TH 13
Publisher: Richard D. Irwin, Inc.
Published: 2013
International: No

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Business Driven Technology - Text Only - 5TH 13 edition

ISBN13: 978-0073376844

Paige Baltzan

ISBN13: 978-0073376844
ISBN10: 0073376841
Cover type: Hardback
Edition/Copyright: 5TH 13
Publisher: Richard D. Irwin, Inc.

Published: 2013
International: No
Summary
Unlike any other MIS textbook franchise, our Baltzan texts (Business Driven Technology, Business Driven Information Systems and M: Information Systems) discuss various business initiatives first and how technology supports those initiatives second. The premise for this unique approach is that business initiatives should drive technology choices. Every discussion in these texts first addresses the business needs and then addresses the technology that supports those needs. Business Driven Technology 5e offers you the flexibility to customize your course according to your needs and the needs of your students by covering only essential concepts and topics in the five core units, while providing additional in-depth coverage in the business and technology plug-ins. This text contains 20 chapters, 20 business plug-ins, and 12 technology plug-ins offering you the ultimate flexibility in tailoring content to the exact needs of your MIS or IT course. The unique construction of this text allows you to cover essential concepts and topics in the five core units while providing you with the ability to customize a course and explore certain topics in greater detail with the business and technology plug-ins. Plug-ins are fully developed modules of text that include student learning outcomes, case studies, business vignettes, and end-of-chapter material such as key terms, individual and group questions and projects, and case study exercises.

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