Summary: This text integrates historical background that is missing from most texts in the field. Early chapters trace the history of ideas about controlling business to balance economic and ethical performance in a market society; and later chapters relate highlights in the history of regulation and regulatory reform (deregulation) to the chapter topic. This text covers strategic management for competitiveness, within the business-and-society context, ethical decision making ...show more, corporate culture, and moral reasoning--and includes two chapters on global competitiveness and multi-national business- government relations and separate chapters on each category of stakeholder. Features : Edition/Copyright: 95
- uses a systematic framework--one model for business performance and a complementary model for social change and control of business--to organize for students the complex interrelationships between business and society.
- presents the choice of orientations a manager may adopt toward the environment of business--namely, defensive and reactive, or anticipatory and socially responsible, or proactive and politically responsive.
- weaves historical background into topic coverage--for example, ideals expals expressed in the Declaration of Independence, and changes in government regulation of business--to show the influence of ideas about justice, competition, and the appropriate role of government.
- applies concepts of strategic management to the context of ethics, public policy, and the legal environment.
- identifies the characteristics and structure of competitive markets, helping students understand why government regulation is needed when markets malfunction.
- applied orientation and contemporary topic coverage give instructors a modern teaching resource.
- short cases for discussion, in every chapter
- integrating cases at the end of each text part
- two chapters on competitiveness in global markets (Chapters 4 and 5)
- integrated treatment of global management, in chapters on social responsibility, antitrust law, product liability, and ecology
- four chapters on ethical performance and the social responsibility of business managers--outlining theories of economic justice and analytical tools for ethical decision making (Chapters 6 through 9)
- extensive development of how the public policy process relates to business operations, and how managers can influence the process (Chapter 3, and Chapters 10 through 13)
- multi-chapter coverage of stakeholder issues encompasses owners and other investors, customers, and employees, and reflects new developments such as corporate restructuring and downsizing (Chapters 14 through 17)
- distinctive treatment of ecology (Chapter 18) presents the scientific basis of technology and its effects on the planet--to allow discussion of sustained development
Publisher: Prentice Hall, Inc.