Buy Textbooks  |  Rent Textbooks  |  Sell Textbooks  |  eTextbooks
Help  |  Questions? 1-877-292-6442
Hello, Sign In
Your Account
0

Business Market Management - 3rd edition

by James C. Anderson

Business Market Management (ISBN10: 0136000886; ISBN13: 9780136000884)
ISBN13: 978-0136000884
ISBN10: 0136000886

This edition has also been released as:
ISBN13: 978-0136071471
ISBN10: 0136071473

Summary: Anderson builds the book around a framework of understanding, creating, and delivering value. Viewed from an international perspective-rather than a purely American one-Business Market Management draws upon best business practices, allowing readers to understand cultural and regional differences. Topics include: market sensing, understanding firms as customers, crafting market strategy, managing market offerings, business channel management, gaining customers, and sustaining reseller ...show more and customer relationships. For marketing directors, marketing managers, employees in marketing departments, customer service representatives, and owners/managers of firms, international or American. ...show less

Edition/Copyright: 3RD 09
Cover: Hardback
Publisher: Prentice Hall, Inc.
Published: 06/19/2008
International: No

View Table of Contents
View Digital Rights



List Price: $251.50
Used  Currently Sold Out
New  Currently Sold Out
Rental $18.49
Due back 08/01/2014
Rental
Save $233.01 (93%)
  • Free return shipping
  • In stock
  • 21-day satisfaction guarantee
CDs or access codes may not be included
eTextbook $100.99
Marketplace sellers starting at $174.99

More prices and sellers below.

The Marketplace on Textbooks.com
Additional Sellers for Business Market Management
Just for you, we curate a growing list of independent booksellers, giving you even MORE choices when shopping for your textbooks.
Keep in mind: Marketplace orders do NOT qualify for free shipping. More about the MarketplaceMore about the Marketplace

Filter by:   All (12)  |  New (9)  |  Good (3)

Price
 
Condition
Seller
Comments
$221.91
+$3.99 s/h
Add marketplace to your cart
New
Barnes & Noble.com
Various Shipping Locations, USA
Seller Rating: 5
Brand new, ships from the closest shipping location to your shipping address!
$224.32
+$3.99 s/h
Add marketplace to your cart
New
GreatBookPrices
Westminster, MD
Seller Rating: 4.2
Brand New, Perfect Condition, Please allow 4-14 business days for delivery. 100% Money Back Guarantee, Over 1,000,000 customers served.
$224.33
+$3.99 s/h
Add marketplace to your cart
New
PaperbackshopUS
Secaucus, NJ
Seller Rating: 4.48
New Book. Shipped from US within 4 to 14 business days. Established seller since 2000
$230.79
+$3.99 s/h
Add marketplace to your cart
New
indoo
Avenel, NJ
Seller Rating: 4.16
BRAND NEW
$290.60
+$3.99 s/h
Add marketplace to your cart
New
Russell Books
Victoria, BC
Seller Rating: 4.35
Hardcover New 0136000886 Special order direct from the distributor.
$326.10
+$3.99 s/h
Add marketplace to your cart
New
Palexbooks
San Diego, CA
Seller Rating: 3
New
Page:   1  
Close
Close
Close