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Business Research for Decision Making

Business Research for Decision Making - 4th edition

ISBN13: 978-0534363369

Cover of Business Research for Decision Making 4TH 96 (ISBN 978-0534363369)
ISBN13: 978-0534363369
ISBN10: 0534363369
Cover type:
Edition/Copyright: 4TH 96
Publisher: Duxbury Press
Published: 1996
International: No

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Business Research for Decision Making - 4TH 96 edition

ISBN13: 978-0534363369

Davis

ISBN13: 978-0534363369
ISBN10: 0534363369
Cover type:
Edition/Copyright: 4TH 96
Publisher: Duxbury Press

Published: 1996
International: No
Summary

Emphasizing business research as a systematic process--from problem definition to design and data collection to analysis, interpretation, and decision making--this book provides a framework that gives readers a systematic means of conducting business research and highlights the importance of using research results in managerial decision making.

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