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Business of Design - With DVD (Custom Package)

Business of Design - With DVD (Custom Package) - 09 edition

ISBN13: 978-1428367777

Cover of Business of Design - With DVD (Custom Package) 09 (ISBN 978-1428367777)
ISBN13: 978-1428367777
ISBN10: 1428367772
Cover type:
Edition/Copyright: 09
Publisher: Cengage Custom Publishing
Published: 2009
International: No

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Business of Design - With DVD (Custom Package) - 09 edition

ISBN13: 978-1428367777

Joseph DeSetto

ISBN13: 978-1428367777
ISBN10: 1428367772
Cover type:
Edition/Copyright: 09
Publisher: Cengage Custom Publishing

Published: 2009
International: No
Summary

In a business climate that views creative work as one of the last sustainable competitive advantages, design students need to understand what awaits them once classes are over. The Business of Design enables designers and other creative professionals to successfully apply their talents in the marketplace by teaching the basics of marketing, proposals, legal considerations and working with clients. If you're looking for a tool to help your students' bridge the gap between their creative knowledge and the essential business acumen required to be successful, then The Business of Design is a must for your classroom.

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