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Roberts, Scott O. :
Scott O. Roberts has worked as a personal trainer for special populations, including people with chronic disease and disabilities, since 1986. A member of the National Strength and Conditioning Association (NSCA) and the American Council on Exercise (ACE), he serves on the Committee on Personal Training for both organizations. He also helped to develop the first ACE certification for personal trainers.
Scott has spoken at many national personal training conferences and has written several books and articles on the topics of fitness and exercise science. President of Scott Roberts Enterprises, Ltd., a fitness and education consulting company, he also is a certified strength and conditioning specialist through the NSCA and a certified exercise program director through the American College of Sports Medicine.
Scott received his PhD in exercise physiology in 1995 from the University of New Mexico. He lives in Lubbock, where he is an assistant professor of exercise and sport science at Texas Tech.
''A brilliant introduction to an exceptionally important and fast-growing component of the club business. Though it focuses on fundamentals, it deserves to be an essential component of every club's staff-learning library. The legal, psychological, and medical implications of personal training, as presented in this short, well-organized, and readable text, are exceptionally important and valuable. Scott Roberts is to be congratulated. He has grounded the 'business' of personal training on sure and solid footings.''
--John McCarthy, Executive Director, International Health, Racquet & Sportsclub Association
''Provides a broad overview for the beginning personal trainer and touches on aspects of the business that even experienced trainers will find valuable.''
--Richard T. Cotton, MA, Editor in Chief, American Council on Exercise
Human Kinetics Publishers, Inc. Web Site, October, 2000
PART I: PERSONAL TRAINING AS A PROFESSION
Chapter 1. Defining Personal Training, Mark A. Rieff
What Is Personal Training?
The Personal Side of Personal Training
The Business Side of Personal Training
Chapter 2. The Origin of Personal Training, Jack Jones
The History of Personal Training
Pioneers in Personal Training
Personal Trainers Emerging in Health Clubs
The Need to Certify Trainer Competence
Chapter 3. Qualifications for Personal Training, Scott O. Roberts
Survey of Personal Trainer Qualifications
The Call for Certification
PART II: PERSONAL TRAINING AS A BUSINESS
Chapter 4. Creating Your Own Personal Training Business, David B. Rusk
Developing a Mission Statement and a Business Plan
Choosing a Business Entity
Setting Business Policies
Chapter 5. Marketing Your Personal Training Business, Amy T. Huggins
Develop a Traditional Strategic Marketing Plan
Offer a Product or Service
Establish Pricing Practices
Select a Place or Location
Target a Group of People
Position Your Business
Plan Your Marketing Tools
Practice Good Selling Skills
Develop a Creative Marketing Plan
Chapter 6. Managing Your Personal Training Business, Gregory J. Florez
Hiring Staff Members
Training the Trainer
Managing for the Long Haul
Chapter 7. Legal and Professional Responsibilities of Personal Training, David L. Herbert
The Standard of Care for Personal Trainers
Personal Trainers' Duties and Responsibilities
Unauthorized Practice of Health Care
PART III: THE PERSONAL PART OF PERSONAL TRAINING
Chapter 8. The Client-Trainer Relationship, Kathy Alexander and Irv Rubenstein
Roles Played by the Personal Trainer
The Nature of the Relationship
Mechanics of the Business Relationship
Chapter 9. The Psychology of Personal Training, James Gavin and Nettie Gavin
The SPIRIT Model
Chapter 10. Working With Your Clients, Jack Jones
Assessing Your Clients
Chapter 11. Designing Individualized Exercise Programs, Douglas Brooks
Pre-exercise Health Screening
Individual Needs for Healthy Clients
Clients With Special Needs
Appendix. Professional Organizations, Resources, and Certifications
About the Authors
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