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Carrot Principle

Carrot Principle - 07 edition

Carrot Principle - 07 edition

ISBN13: 9781439149171

ISBN10: 1439149178

Carrot Principle by Adrian Gostick and Chester Elton - ISBN 9781439149171
Cover type: Paperback
Edition: 07
Copyright: 2007
Publisher: Free Press
Published: 2007
International: No
Carrot Principle by Adrian Gostick and Chester Elton - ISBN 9781439149171

ISBN13: 9781439149171

ISBN10: 1439149178

Cover type: Paperback
Edition: 07

List price: $25.00

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Summary

Got carrotphobia? Do you think that recognizing your employees will distract you and your team from more serious business, create jealousy, or make you look soft?
Think again.
The Carrot Principle reveals the groundbreaking results of one of the most in-depth management studies ever undertaken, showing definitively that the central characteristic of the most successful managers is that they provide their employees with frequent and effective recognition. With independent research from The Jackson Organization and analysis by bestselling leadership experts Adrian Gostick and Chester Elton, this breakthrough study of 200,000 people over ten years found dramatically greater business results when managers offered constructive praise and meaningful rewards in ways that powerfully motivated employees to excel.
Drawing on case studies from leading companies including Disney, DHL, KPMG and Pepsi Bottling Group, bestselling authors Gostick and Elton show how the transformative power of purpose-based recognition produces astonishing increases in operating results-whether measured by return on equity, return on assets, or operating margin. And they show how great managers lead with carrots, not sticks, and in doing so achieve higher:

  • Productivity
  • Engagement
  • Retention
  • Customer satisfaction

The Carrot Principle illustrates that the relationship between recognition and improved business results is highly predictable-it's proven to work. But it's not the employee recognition some of us have been using for years. It is recognition done right, recognition combined with four other core traits of effective leadership.
Gostick and Elton explain the remarkably simple but powerful methods great managers use to provide their employees with effective recognition, which all managers can easily learn and begin practicing for immediate results. Great recognition doesn't take time-it can be done in a matter of moments-and it doesn't take budget-busting amounts of money.
This exceptional book, sure to become a modern-day classic, presents the simple steps to becoming a Carrot Principle manager and to building a recognition culture in your organization, offering a wealth of specific examples, culled from real-life cases, of the ways to do recognition right. Following these simple steps will make you a high performance leader and take your team to a new level of achievement.

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