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Cases : Strategic Management and Business Policy

Cases : Strategic Management and Business Policy - 10th edition

Cases : Strategic Management and Business Policy - 10th edition

ISBN13: 9780131494602

ISBN10: 0131494600

Cases : Strategic Management and Business Policy by Thomas Wheelen and J. Hunger - ISBN 9780131494602
Cover type: Paperback
Edition: 10TH 06
Copyright: 2006
Publisher: Prentice Hall, Inc.
Published: 2006
International: No
Cases : Strategic Management and Business Policy by Thomas Wheelen and J. Hunger - ISBN 9780131494602

ISBN13: 9780131494602

ISBN10: 0131494600

Cover type: Paperback
Edition: 10TH 06

List price: $197.75

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Other Editions of Cases : Strategic Management and Business Policy

Summary

This comprehensive book offers an engaging look into new and traditional strategic management topics. Its thorough coverage helps readers develop an understanding of the wide range of theories and research available in this field--from competitive strategy and industry analysis to environmental trends and ethics. Integration of international issues throughout provides an essential understanding of global economics and its impact on business activities in any location. Chapter topics explore basic concepts in strategic management; corporate governance and social responsibility; environmental scanning and industry analysis; internal scanning and organizational analysis; strategy formulation; strategy implementation; evaluation and control; and strategic issues in managing technology and innovation, entrepreneurial ventures, small businesses, and not-for-profit organizations. For Strategic Planners and Chief Executive Officers.

Other Editions of Cases : Strategic Management and Business Policy

Cases in Strategic Management and Business Policy by J. David Hunger and J. David Hunger - ISBN 9780131424067
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