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Cases in Sports Marketing-With Access - 09 edition

Cases in Sports Marketing-With Access (ISBN10: 0757559050; ISBN13: 9780757559051)
ISBN13: 978-0757559051
ISBN10: 0757559050

Summary: Several studies have examined the economic impacts of professional sports teams, their stadium development, and financial operations. Fewer studies have attempted to balance the economic and social costs and benefits of professional sport accruing to the host community. The purpose of this study was to describe the tourism relationships between a professional sport franchise and the host community.

Edition/Copyright: 09
Cover: Paperback
Publisher: Kendall/Hunt Pub. Co.
Published: 12/17/2009
International: No

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