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Advertising & Public Relations Textbooks

Advertising, Promotion, and Other Aspects of Integrated Marketing Communications (7TH 07)
Terence A. Shimp
Hardback
ISBN13: 978-0324321432
ISBN10: 0324321430
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$5.00
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$176.99
Advertising, Promotion, and Other Aspects of Integrated Marketing Communications (8TH 09)
Terence A. Shimp
Hardback
ISBN13: 978-0324593600
ISBN10: 0324593600
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$111.21
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Advertising: Concept and Copy (3RD 13)
George Felton
Paperback
ISBN13: 978-0393733860
ISBN10: 0393733866
eTextbook
$43.33
Age of Propaganda : The Everyday Use and Abuse of Persuasion (REV 00)
Anthony Pratkanis and Elliot Aronson
Paperback
ISBN13: 978-0805074031
ISBN10: 0805074031
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$9.75
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Air Wars (6TH 13)
Darrell M West
Paperback
ISBN13: 978-1452239910
ISBN10: 1452239916
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$23.94
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Air Wars: Television Advertising in Election Campaigns, 1952-2008 (5TH 09)
Darrell M. West
Paperback
ISBN13: 978-0872897786
ISBN10: 0872897788
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Always On: Advertising, Marketing, and Media in an Era of Consumer Control (08)
Christopher Vollmer
Paperback
ISBN13: 978-0071508285
ISBN10: 0071508287
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$17.95
American Advertising Posters of the 19th Century : From the Bella C. Landauer Collection of the New York Historical Society (76)
Mary Black
Paperback
ISBN13: 978-0486233567
ISBN10: 0486233561
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Applied Public Relations (2ND 09)
Larry Lamb
Paperback
ISBN13: 978-0415999168
ISBN10: 0415999162
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$28.98
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Baked In : Creating Products and Businesses That Market Themselves (10)
Alex Bogusky and John Winsor
Paperback
ISBN13: 978-1932841572
ISBN10: 1932841571
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$5.90
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