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Advertising & Public Relations Textbooks

Advertising the American Dream : Making Way for Modernity, 1920-1940 (85)
Roland Marchand
Paperback
ISBN13: 978-0520058859
ISBN10: 0520058852
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Advertising, Promotion and Supplemental Aspects of Integrated Marketing Communications (6TH 03)
Terence A. Shimp
Hardback
ISBN13: 978-0030352713
ISBN10: 0030352711
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$5.00
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Advertising, Promotion, and Other Aspects of Integrated Marketing Communications (7TH 07)
Terence A. Shimp
Hardback
ISBN13: 978-0324321432
ISBN10: 0324321430
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Advertising, Promotion, and Other Aspects of Integrated Marketing Communications (8TH 09)
Terence A. Shimp
Hardback
ISBN13: 978-0324593600
ISBN10: 0324593600
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$11.90
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eTextbook
$111.99
Age of Propaganda : The Everyday Use and Abuse of Persuasion (REV 00)
Anthony Pratkanis and Elliot Aronson
Paperback
ISBN13: 978-0805074031
ISBN10: 0805074031
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$9.75
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Air Wars (6TH 13)
Darrell M West
Paperback
ISBN13: 978-1452239910
ISBN10: 1452239916
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Air Wars: Television Advertising in Election Campaigns, 1952-2008 (5TH 09)
Darrell M. West
Paperback
ISBN13: 978-0872897786
ISBN10: 0872897788
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Always On: Advertising, Marketing, and Media in an Era of Consumer Control (08)
Christopher Vollmer
Paperback
ISBN13: 978-0071508285
ISBN10: 0071508287
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$4.49
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eTextbook
$17.95
American Advertising Posters of the 19th Century : From the Bella C. Landauer Collection of the New York Historical Society (76)
Mary Black
Paperback
ISBN13: 978-0486233567
ISBN10: 0486233561
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Applied Public Relations (2ND 09)
Larry Lamb
Paperback
ISBN13: 978-0415999168
ISBN10: 0415999162
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$18.80
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