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Branding Textbooks

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cover of Brandsimple : How the Best Brands Keep it Simple and Succeed (06)

by Allen P. Adamson

Cover Type: Paperback
ISBN13: 978-1403984906
ISBN10: 1403984905

cover of Brandwashed (11)

by Martin Lindstrom

Cover Type: Hardback
ISBN13: 978-0385531733
ISBN10: 0385531737

cover of Building Brand You (13)

by Cyndee L Woolley

Cover Type: Paperback
ISBN13: 978-0991375127
ISBN10: 0991375122

cover of Building Strong Brands (96)

by David A. Aaker

Cover Type: Hardback
ISBN13: 978-0029001516
ISBN10: 002900151X

cover of Daily You (13)

by Joseph Turow

Cover Type: Paperback
ISBN13: 978-0300188011
ISBN10: 0300188013

cover of Design Thinking: Integrating Innovation, Customer Experience, and Brand Value (09)

by Thomas Lockwood

Cover Type: Paperback
ISBN13: 978-1581156683
ISBN10: 1581156685

cover of Differentiate or Die: Survival in Our Era of Killer Competition (2ND 08)

by Jack Trout

Cover Type: Hardback
ISBN13: 978-0470223390
ISBN10: 0470223391

cover of Eating the Big Fish: How Challenger Brands Can Compete Against Brand Leaders (2ND 09)

by Adam Morgan

Cover Type: Hardback
ISBN13: 978-0470238271
ISBN10: 0470238275

cover of Emotional Branding (10)

by Marc Gobe

Cover Type: Paperback
ISBN13: 978-1581156720
ISBN10: 1581156723

cover of Engage! (2ND 11)

by Brian Solis

Cover Type: Hardback
ISBN13: 978-1118003763
ISBN10: 1118003764

cover of Finding Betty Crocker : The Secret Life of America`s First Lady of Food (07)

by Susan Marks

Cover Type: Paperback
ISBN13: 978-0816650187
ISBN10: 0816650187

cover of How Brands Become Icons : Principles of Cultural Branding (04)

by Douglas B. Holt

Cover Type: Hardback
ISBN13: 978-1578517749
ISBN10: 1578517745

cover of Life After the 30-Second Spot : Energize Your Brand With a Bold Mix of Alternatives to Traditional Advertising (05)

by Joseph Jaffe

Cover Type: Hardback
ISBN13: 978-0471718376
ISBN10: 0471718378

cover of Making Meaning (06)

by Steve Diller, Natha...

Cover Type: Paperback
ISBN13: 978-0321552341
ISBN10: 0321552342

cover of Me 2.0 (REV 10)

by Dan Schawbel

Cover Type: Paperback
ISBN13: 978-1607147121
ISBN10: 1607147122

cover of Mrkt221: Advert. and Integr. Brand... >CUSTOM< (6TH 12)


Cover Type: Paperback
ISBN13: 978-1285111841
ISBN10: 1285111842

cover of New Brand World : Eight Prinicples for Achieving Brand Leadership in the 21st Century (02)

by Scott Bedbury

Cover Type: Paperback
ISBN13: 978-0142001905
ISBN10: 0142001902

cover of New Strategic Brand Management (5TH 12)

by Jean-Noel Kapferer

Cover Type: Paperback
ISBN13: 978-0749465155
ISBN10: 0749465158

cover of Nike Culture : The Sign of the Swoosh (98)

by Robert Goldman and ...

Cover Type: Paperback
ISBN13: 978-0761961499
ISBN10: 0761961496

cover of No LOGO : Taking Aim at the Brand Bullies (99)

by Naomi Klein

Cover Type: Paperback
ISBN13: 978-0312271923
ISBN10: 0312271921

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