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Designing Brand Identity (3RD 09)
Designing Brand Identity (3RD 09)
Alina Wheeler (Hardback | ISBN10: 0470401427; ISBN13: 9780470401422)
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Destination Branding Revised 2nd Edition: Creating the unique destination Proposition (2ND 10)
Destination Branding Revised 2nd Edition: Creating the unique destination Proposition (2ND 10)
Nigel Morgan (Paperback | ISBN10: 185617820X; ISBN13: 9781856178204)
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Differentiate or Die : Survival in Our Era of Killer Competition (00)
Differentiate or Die : Survival in Our Era of Killer Competition (00)
Jack Trout and Steve Rivkin (Paperback | ISBN10: 0471028924; ISBN13: 9780471028925)
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Differentiate or Die: Survival in Our Era of Killer Competition (2ND 08)
Differentiate or Die: Survival in Our Era of Killer Competition (2ND 08)
Jack Trout (Hardback | ISBN10: 0470223391; ISBN13: 9780470223390)
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Eating the Big Fish: How Challenger Brands Can Compete Against Brand Leaders (2ND 09)
Eating the Big Fish: How Challenger Brands Can Compete Against Brand Leaders (2ND 09)
Adam Morgan (Hardback | ISBN10: 0470238275; ISBN13: 9780470238271)
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Ebay Phenomenon (08)
Ebay Phenomenon (08)
Lewis (Paperback | ISBN10: 190573610X; ISBN13: 9781905736102)
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Emotional Branding (10)
Emotional Branding (10)
Marc Gobe (Paperback | ISBN10: 1581156723; ISBN13: 9781581156720)
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Emotional Branding : The New Paradigm for Connecting Brands to People (01)
Emotional Branding : The New Paradigm for Connecting Brands to People (01)
Marc Gobe (Hardback | ISBN10: 1581150784; ISBN13: 9781581150780)
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Finding Betty Crocker : The Secret Life of America`s First Lady of Food (07)
Finding Betty Crocker : The Secret Life of America's First Lady of Food (07)
Susan Marks (Paperback | ISBN10: 0816650187; ISBN13: 9780816650187)
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From Brand Vision to Brand Evaluation (3RD 10)
From Brand Vision to Brand Evaluation (3RD 10)
Leslie De Chernatony (Paperback | ISBN10: 1856177734; ISBN13: 9781856177733)
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