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Services Marketing Textbooks

Marketing In The Hospitality Industry (5TH 11)
Ronald A. Nykiel
Paperback
ISBN13: 978-0866123556
ISBN10: 0866123555
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$76.35
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$40.99
Marketing in the Public Sector (07)
Philip R. Kotler
Paperback
ISBN13: 978-0137060863
ISBN10: 0137060866
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$15.60
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$19.99
Marketing Leadership in Hospitalityand Tourism : Strategies and Tactics for Competitive Advantage -With CD (4TH 07)
Stowe Shoemaker, Robert C. Lewis and Peter C. Yesawich
Paperback
ISBN13: 978-0132447430
ISBN10: 0132447436
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$5.00
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Marketing Social Change (95)
Alan A. Andreasen
Hardback
ISBN13: 978-0787901370
ISBN10: 0787901377
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Marketing Strategies for Nonprofit Organizations (93)
Siri N. Espy
Paperback
ISBN13: 978-0925065346
ISBN10: 092506534X
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Marketing Tourism Destinations : A Strategic Planning Approach (92)
Ernie Heath and Geoffrey Wall
Hardback
ISBN13: 978-0471540670
ISBN10: 0471540676
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Marketing Workbook for NonProfit Organizations : Develop the Plan, Volume 1 (2ND 01)
Gary J. Stern and Elana Centor
Paperback
ISBN13: 978-0940069251
ISBN10: 0940069253
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Mission-Based Marketing (3RD 10)
Peter C. Brinckerhoff
Paperback
ISBN13: 978-0470602188
ISBN10: 047060218X
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New Elite: Inside the Minds of the Truly Wealthy (09)
Jim Taylor
Hardback
ISBN13: 978-0814400487
ISBN10: 0814400485
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Principles of Service Marketing and Management (2ND 02)
Christopher H. Lovelock and Lauren Wright
Hardback
ISBN13: 978-0130404671
ISBN10: 0130404675
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