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General Advertising Textbooks

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33 Ruthless Rules of Local Advertising (99)

by Michael Corbett

Cover Type: Paperback
ISBN13: 978-0966738391
ISBN10: 096673839X

Ad Women (09)

by Juliann Sivulka

Cover Type: Hardback
ISBN13: 978-1591026723
ISBN10: 1591026725

Adcult USA : The Triumph of Advertising in American Culture (96)

by James B. Twitchell

Cover Type: Paperback
ISBN13: 978-0231103251
ISBN10: 0231103255

Advertising & IMC: Principles and Practice (10TH 15)

by Sandra Moriarty

Cover Type: Hardback
ISBN13: 978-0133506884
ISBN10: 0133506886

Advertising & The Business of Brands : 21st Century Edition ((2ND)04)

by Bendinger, Altman, ...

Cover Type: Paperback
ISBN13: 978-1887229180
ISBN10: 1887229183

Advertising : Business 2000 (01)

by Maria Townsley

Cover Type: Paperback
ISBN13: 978-0538698702
ISBN10: 0538698705

Advertising : Concept and Copy (2ND 06)

by George Felton

Cover Type: Paperback
ISBN13: 978-0393731590
ISBN10: 0393731596

Advertising : Principles and Practice (7TH 06)

by William Wells, John...

Cover Type: Hardback
ISBN13: 978-0131465602
ISBN10: 0131465600

Advertising : Principles and Practice (8TH 09)

by Sandra Moriarty, Wi...

Cover Type: Hardback
ISBN13: 978-0132224154
ISBN10: 0132224151

Advertising : Principles and Practice (9TH 12)

by Sandra Moriarty

Cover Type: Hardback
ISBN13: 978-0132163644
ISBN10: 0132163640

Advertising : The Uneasy Persuasion (84)

by Michael Schudson

Cover Type: Paperback
ISBN13: 978-0465000807
ISBN10: 0465000800

Advertising Account Planning (06)

by Larry D. Kelley and...

Cover Type: Paperback
ISBN13: 978-0765617309
ISBN10: 0765617307

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