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Advertising & Public Relations Textbooks

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cover of It`s Not How Good You Are, It`s How Good You Want to Be (03)

by Paul Arden

Cover Type: Paperback
ISBN13: 978-0714843377
ISBN10: 0714843377

cover of It`s Not Just Pr (2ND 14)

by Coombs

Cover Type: Paperback
ISBN13: 978-1118554005
ISBN10: 1118554000

cover of Juicing the Orange : How to Turn Creativity into a Powerful Business Advantage (06)

by Pat Fallon and Fred...

Cover Type: Hardback
ISBN13: 978-1591399278
ISBN10: 1591399270

cover of Kellogg on Advertising and Media (08)

by Bobby J. Calder

Cover Type: Hardback
ISBN13: 978-0470119860
ISBN10: 0470119861

cover of Kleppner`s Advertising Procedure (17TH 08)

by Ronald Lane, Karen ...

Cover Type: Hardback
ISBN13: 978-0132308298
ISBN10: 0132308290

cover of Kleppner`s Advertising Procedure (18TH 11)

by Ron Lane

Cover Type: Hardback
ISBN13: 978-0136110828
ISBN10: 0136110827

cover of Launch! Advertising and Promotion in Real Time (10)

by Michael Solomon

Cover Type: Print On Demand
ISBN13: 978-0982043028
ISBN10: 0982043023

cover of Law and Advertising-Current Legal Issues ((3RD)07)

by Dean Fueroghne

Cover Type: Paperback
ISBN13: 978-0615143033
ISBN10: 0615143032

cover of Law of Public Communication - 2013 Update (8TH 13)

by Kent R. Middleton

Cover Type: Paperback
ISBN13: 978-0205856381
ISBN10: 0205856381

cover of Leveraging Good Will (05)


Cover Type: Print On Demand
ISBN13: 978-0470907559
ISBN10: 047090755X

cover of Life After the 30-Second Spot : Energize Your Brand With a Bold Mix of Alternatives to Traditional Advertising (05)

by Joseph Jaffe

Cover Type: Hardback
ISBN13: 978-0471718376
ISBN10: 0471718378

cover of LOGO Design Workbook (06)

by Sean Adams and Nore...

Cover Type: Paperback
ISBN13: 978-1592532346
ISBN10: 1592532349

cover of M : Advertising (With Review Cards) (12)

by William Arens

Cover Type: Paperback
ISBN13: 978-0078028915
ISBN10: 0078028914

cover of M : Advertising - Access (2ND 15)

by William Arens, Chri...

Cover Type: Access Code
ISBN13: 978-0077508043
ISBN10: 0077508041

cover of M : Advertising - Text Only (2ND 15)

by William Arens

Cover Type: Paperback
ISBN13: 978-0078028960
ISBN10: 0078028965

cover of M: Advertising (With Review Cards) - With Connect Access (12)

by William Arens

Cover Type: Paperback
ISBN13: 978-0077484217
ISBN10: 0077484215

cover of Magical Worlds of the Wizard of Ads (01)

by Roy H. Williams

Cover Type: Paperback
ISBN13: 978-1885167521
ISBN10: 1885167520

cover of Making News (06)

by David Henderson

Cover Type: Print On Demand
ISBN13: 978-1583484685
ISBN10: 158348468X

cover of Management Communication : Guide (04)

by Deborah Andrews and...

Cover Type: Paperback
ISBN13: 978-0618214150
ISBN10: 0618214151

cover of Manager`s Guide to Excellence in Public Relations and Communication Management (95)

by David M. Dozier, La...

Cover Type: Print On Demand
ISBN13: 978-0805818109
ISBN10: 0805818103