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Advertising & Public Relations Textbooks

Air Wars: Television Advertising in Election Campaigns, 1952-2008 (5TH 09)
Darrell M. West
Paperback
ISBN13: 978-0872897786
ISBN10: 0872897788
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Always On: Advertising, Marketing, and Media in an Era of Consumer Control (08)
Christopher Vollmer
Paperback
ISBN13: 978-0071508285
ISBN10: 0071508287
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$4.49
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eTextbook
$17.95
American Advertising Posters of the 19th Century : From the Bella C. Landauer Collection of the New York Historical Society (76)
Mary Black
Paperback
ISBN13: 978-0486233567
ISBN10: 0486233561
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Applied Public Relations (2ND 09)
Larry Lamb
Paperback
ISBN13: 978-0415999168
ISBN10: 0415999162
Art of Client Service, Revised and Updated Edition: 58 Things Every Advertising and Marketing Professional Should Know (2ND 08)
Robert Solomon
Hardback
ISBN13: 978-1427796714
ISBN10: 1427796718
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Baked In : Creating Products and Businesses That Market Themselves (10)
Alex Bogusky and John Winsor
Paperback
ISBN13: 978-1932841572
ISBN10: 1932841571
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Bang! Getting Your Message Heard in a Noisy World (03)
Linda Kaplan Thaler and Robin Koval
Paperback
ISBN13: 978-0385508179
ISBN10: 0385508174
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Bare Bones of Advertising Print Design (05)
Robyn Blakeman
Print On Demand
ISBN13: 978-0742529625
ISBN10: 0742529622

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Bcom 2: Student Edition-With Access (2ND 11)
Carol M. Lehman
Paperback
ISBN13: 978-0538753357
ISBN10: 0538753358
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Bcom 3: Student Edition -Text (3RD 12)
Lehman
Paperback
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