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Catering Sales and Convention Services

Catering Sales and Convention Services - 99 edition

ISBN13: 978-0766800373

Cover of Catering Sales and Convention Services 99 (ISBN 978-0766800373)
ISBN13: 978-0766800373
ISBN10: 0766800377
Cover type: Paperback
Edition/Copyright: 99
Publisher: Delmar Publications
Published: 1999
International: No

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Catering Sales and Convention Services - 99 edition

ISBN13: 978-0766800373

Ahmed Ismail

ISBN13: 978-0766800373
ISBN10: 0766800377
Cover type: Paperback
Edition/Copyright: 99
Publisher: Delmar Publications

Published: 1999
International: No
Summary

Catering and Convention Services is a new introductory text designed for students interested in a catering and convention planning career. It covers hotel event planning, menu planning, customer service, local catering, group catering, functional space requirements, set-up standards, plate presentation, cost analysis, internal and external communication guidelines, and effective forecasting. Students will also learn intuitive listening skills, staff and time managing skills and organizational skills. Features: -in-depth explanations and hands-on examples cover the day-to-day functions and activities involved in catering and convention planning -end-of-chapter questions and discussion exercises reinforce the information in the text -charts and graphs have been incorporated to more clearly illustrate the theories of catering and convention services

Table of Contents

INTRODUCTION.



CHAPTER 1: Action Triangle Selling for Catering and Convention.
CHAPTER 2: Event Planning.
CHAPTER 3: Menu Planning.
CHAPTER 4: Communication.
CHAPTER 5: Golden Nuggets.
CHAPTER 6: Visionary Customer Service.
CHAPTER 7: Deployment.



GLOSSARY. INDEX.

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