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Chocolates on the Pillow Aren't Enough : Reinventing The Customer Experience - 07 edition

Chocolates on the Pillow Aren`t Enough : Reinventing The Customer Experience (ISBN10: 0470043555; ISBN13: 9780470043554)
ISBN13: 978-0470043554
ISBN10: 0470043555

Summary: ''Blending thought-provoking ideas with down-to-earth advice, this book reveals why creating an intimate, positive, and long-lasting connection with customers is the key to success for the twenty-first-century organization, and illustrates how leaders in any field can accomplish this goal. Entertaining and informative, Chocolates on the Pillow Aren't Enough offers a detailed look at how the right customer experience can produce long-lasting success for any organization.''--BOOK JACKE
T.
...show more
Summary: ''Blending thought-provoking ideas with down-to-earth advice, this book reveals why creating an intimate, positive, and long-lasting connection with customers is the key to success for the twenty-first-century organization, and illustrates how leaders in any field can accomplish this goal. Entertaining and informative, Chocolates on the Pillow Aren't Enough offers a detailed look at how the right customer experience can produce long-lasting success for any organization.''--BOOK JACKET. ...show less

Edition/Copyright: 07
Cover: Hardback
Publisher: John Wiley & Sons, Inc.
Published: 03/05/2007
International: No



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