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Cognitive Psychology Of Mass Communication

Cognitive Psychology Of Mass Communication - 4th edition

ISBN13: 978-0805846607

Cover of Cognitive Psychology Of Mass Communication 4TH 04 (ISBN 978-0805846607)
ISBN13: 978-0805846607
ISBN10: 0805846603
Cover type:
Edition/Copyright: 4TH 04
Publisher: Lawrence Erlbaum Associates, Inc.
Published: 2004
International: No

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Cognitive Psychology Of Mass Communication - 4TH 04 edition

ISBN13: 978-0805846607

Richard Jackson Harris

ISBN13: 978-0805846607
ISBN10: 0805846603
Cover type:
Edition/Copyright: 4TH 04
Publisher: Lawrence Erlbaum Associates, Inc.

Published: 2004
International: No
Summary

With this fourth edition of A Cognitive Psychology of Mass Communication, author Richard Jackson Harris continues his examination of how our experiences with media affect the way we acquire knowledge about the world, and how this knowledge creates consequences for attitudes and behavior. Presenting theories from psychology and communication along with reviews of the corresponding research, this text covers a wide variety of media and media issues, ranging from the commonly discussed topics--sex, violence, advertising--to less-studied topics, such as values, sports, and entertainment education. New chapters for the fourth edition cover: children and media, examining children's prosocial television, advertising to children, and media literacy; values and prosocial media, including family values, religion, social marketing, and entertainment-education programming; and emotional media, including the effects of sports and music. New and updated material includes: today's popular television shows; the widespread use of the Internet; changes brought about by telecommunications technology; advertising on the Internet, in classrooms, and other unconventional places; press coverage of the 2000 U.S. Presidential election and its aftermath; stereotyping of mental illness and therapists; male body-image media issues; music, reflecting its increasing popularity and influence; and effects of playing violent video games. An engaging, readable, and highly successful text, this classroom resource serves as an invaluable guide to the influences of media for courses on media and psychology, and media effects and processes.

Table of Contents

1. Mass Communication in Society: The Textbook for Our Lives
2. Research and Theory in Mass Communication: How We Study Media Scientifically
3. Portrayals of Groups: Distorted Social Mirrors
4. Advertising: Food (and Everything Else) for Thought
5. Communication of Values: Media as Parent and Priest
6. Sports: Marriage of Convenience or Conquest by Television?
7. News: Setting the Agenda About the World
8. Politics: Using News and Advertising to Win Elections
9. Violence: Does All That Mayhem Matter?
10. Sex: Turning On, Turning Nasty
11. Prosocial Media: Helpful Media Helping People
12. Living Constructively With Media: Taking Charge in the New Millennium

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Cover of Cognitive Psychology of Mass Communication 5th edition

Cognitive Psychology of Mass Communication - 5th edition

ISBN13: 978-0415993128
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