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Cognitive Psychology of Mass Communication - 3rd edition

Cognitive Psychology of Mass Communication (ISBN10: 080583088X; ISBN13: 9780805830880)
ISBN13: 978-0805830880
ISBN10: 080583088X

Summary: In today's world, the personal lens through which each of us views our lives is often more heavily influenced by the mass media than we may realize. As we study mass media and the effects produced on media consumers, we discover that an incredible amount of what we know and how we behave is a direct product of our interaction with television, radio, print, and computer-mediated communication. With this third edition of A Cognitive Psychology of Mass Communication, Ha ...show morerris continues his examination of mass media's influences on our perceptions of ourselves and the world around us. Updates to this edition include the television shows, films, and telecommunications technologies that have developed throughout the 1990s, with particular consideration of computer-mediated communications such as the Internet and the World Wide Web. Harris incorporates a wide variety of recent research studies into this edition and integrates theoretical perspectives more strongly throughout the book, with careful attention to the articulation of the cognitive. Real-world examples offer clear, relevant, and accessible demonstrations of the points discussed. Appropriate for coursework addressing mass communication and its effects, A Cognitive Psychology of Mass Communication provides a unique perspective on mass communication in today's society and enables us to see more clearly how our perceptions of our world can be created and influenced by mass media. For students in mass communication, cognitive science, and social psychology; a required text for courses in the psychology of mass communication and journalism. ...show less

Edition/Copyright: 3RD 99
Cover: Hardcover
Publisher: Lawrence Erlbaum Associates, Inc.
Published: 01/01/1999
International: No

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