Ship-Ship-Hooray! FREE 2-Day Air* on $25+ Details >
Cold War Holidays : American Tourism in France

Cold War Holidays : American Tourism in France - 04 edition

Cold War Holidays : American Tourism in France - 04 edition

ISBN13: 9780807855485

ISBN10: 0807855480

Cold War Holidays : American Tourism in France by Christopher Endy - ISBN 9780807855485
Cover type: Paperback
Edition: 04
Copyright: 2004
Publisher: University of North Carolina Press
Published: 2004
International: No
Cold War Holidays : American Tourism in France by Christopher Endy - ISBN 9780807855485

ISBN13: 9780807855485

ISBN10: 0807855480

Cover type: Paperback
Edition: 04

List price: $37.50

Happy you, happy us. You get 24-hour turnaround. Free shipping on $25+, and dedicated customer service. Cue the smiley faces.

Ships directly from us
You Save $15.00 (40%)
$22.50

List price: $37.50

All of our used books are 100% hand-inspected and guaranteed! Happy you, happy us.

Ships directly from us
You Save $18.75 (50%)
$18.75

List price: $37.50

Instant access, flexible term options, and deep discounts up to 60% on digital content! Happy you, happy us.

Delivered via email within 1 hour
Use for 365 days
You Save $7.51 (20%)
$29.99
Format: Digital

Please note: eTextbooks do not come with access codes, CDs/DVDs, workbooks, and other supplemental items.
Well, that's no good. Unfortunately, this edition is currently out of stock. Please check back soon.

Summary

Moving beyond traditional state-centered conceptions of foreign relations, Christopher Endy approaches the Cold War era relationship between France and the United States from the original perspective of tourism. Focusing on American travel in France after World War II, Cold War Holidays shows how both the U.S. and French governments actively cultivated and shaped leisure travel to advance their foreign policy agendas.

From the U.S. government's campaign to encourage American vacations in Western Europe as part of the Marshall Plan, to Charles de Gaulle's aggressive promotion of American tourism to France in the 1960s, Endy reveals how consumerism and globalization played a major role in transatlantic affairs. Yet contrary to analyses of globalization that emphasize the decline of the nation-state, Endy argues that an era notable for the rise of informal transnational exchanges was also a time of entrenched national identity and persistent state power.

A lively array of voices informs Endy's analysis: Parisian hoteliers and cafe waiters, American and French diplomats, advertising and airline executives, travel writers, and tourists themselves. The resulting portrait reveals tourism as a colorful and consequential illustration of the changing nature of international relations in an age of globalization.

Table of Contents

Table of Contents

Acknowledgments
Abbreviations
Introduction : consumerism, the Cold War, and globalization
1 Rationed pleasure : leisure before and after the war
2 Fellow travelers : the rise of tourism in U.S. foreign policy
3 Radiance or colonization? French divisions over American tourism
4 Making France save for middle-class Americans : the Marshall plan and the French hotel industry
5 Pleasure with a purpose : the struggle to create an Atlantic community
6 The ugly American : the travel boom and the debate over mass culture
7 The rude French : modernity and hospitality in de Gaulle's France
8 The dollar challenge : the persistence of consumerism in the 1960s
Conclusion : nations and global history
Notes
Selected bibliography
Index

Digital Rights

eBook Requirements
VitalSource Bookshelf Reader
Minimum System Requirements:
  • Windows 7/8, or Mac OS X 10.6 or above
Software Requirements:

eTextbooks and eChapters can be viewed by using the free reader listed below.

Be sure to check the format of the eTextbook/eChapter you purchase to know which reader you will need. After purchasing your eTextbook or eChapter, you will be emailed instructions on where and how to download your free reader.

Download Requirements:

Due to the size of eTextbooks, a high-speed Internet connection (cable modem, DSL, LAN) is required for download stability and speed. Your connection can be wired or wireless.

Being online is not required for reading an eTextbook after successfully downloading it. You must only be connected to the Internet during the download process.

User Help:

Click Here to access the VitalSource Bookshelf FAQ

Digital Rights
VitalSource Bookshelf
Copying: Allowed, 2 selections may be copied every 365 days
Printing: Allowed, 10 prints for 365 days
Expires: Yes, may be used for 365 days after activation
Reading Aloud: Allowed
Sharing: Not Allowed
Min. Software Version: VitalSource Bookshelf
Suitable Devices: PCs, Tablet PCs, Macs, Laptops


Digital Rights Management (DRM) Key


Copying - Books that cannot be copied will show "Not Allowed." Otherwise, this will detail the number of times it can be copied, or "Allowed with no limits."

Printing - Books that cannot be printed will show "Not Allowed." Otherwise, this will detail the number of times it can be printed, or "Allowed with no limits."

Expires - Books that have no expiration (the date upon which you will no longer be able to access your eBook) will read "No Expiration." Otherwise it will state the number of days from activation (the first time you actually read it).

Reading Aloud - Books enabled with the "text-to-speech" feature so that they can be read aloud will show "Allowed."

Sharing - Books that cannot be shared with other computers will show "Not Allowed."

Min. Software Version - This is the minimum software version needed to read this book.

Suitable Devices - Hardware known to be compatible with this book. Note: Reader software still needs to be installed.

Top Arrow

Top