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Color - 5th edition

Color (ISBN10: 013195864X; ISBN13: 9780131958647)
ISBN13: 978-0131958647
ISBN10: 013195864X

Summary: For introductory courses in Color and Color Theory in Art Design and in the studio curriculum.

Addressed to artists and art students of all media, this text provides an informative but non-dogmatic introduction to the many different approaches, including historical and scientific, to understanding color.
Features

  • NEW-44 new illustrations-From rock art of the ancient Bushmen of N ...show moreamibia to twenty-first century computer-generated art.
    • Enhances students' awareness of the complexities of color use through the ages.
  • NEW-Topics dealing with color and computers.
    • Technologies dealing with light mixtures, such as the RGB (red, green, blue) of color monitors, are together in the chapter on Color, Light, and Computers.
    • The need for a browser-safe color palette is explained within a new section on website design, and new images of digital art have been added.
    • Updates to the areas of digital printing and color management, with personal statements from graphic designers as to how they are working within the newest parameters of color technology.
      • Allows students to see the practical applications of color in the computer age, necessary in today's business climate.
  • Visual demonstrations of the effects of color-Using relevant artworks, enlarged details, color charts, diagrams, and abstract examples.
    • Shows students color use in all media to reflect the variety of color applications.
  • Scientific information-On the emotional and physiological effects of different hues.
    • Gives students new material about the effects of color on our psyche and perceptions.
  • Material on virtual reality and video installations.
    • Demonstrates to students the new media applications of color.
  • Chapter-opening quotations-Quotes from historical and contemporary artists.
    • Enables students to understand how artists have used color in their work.
  • Material on the spatial effects of color.
    • Provides students with further discussion of this important visual effect.
  • Comprehensive coverage of the basics of color use in all media.
    • Gives students the foundation they need to explore color in their own work.
  • Practical considerations-Such as ways that graphic designers use and specify printers' inks.
    • Enables students to see applications in real-life professions.
  • Real artists' point of view-Direct quotes from working artists about the realities of color use.
    • Allows students to thoroughly see color from the artist's perspective.
  • Variety in color applications-Including historic and contemporary paintings, photographs, crafts, advertisements, cartoons, commercial design, computer art, video, architecture, landscape design, sculpture, and clothing.
    • Provides students with many examples of color use in virtually all fields of creative activity.
  • Art by women and multicultural art-Included throughout the text.
    • Gives students better perspective on the influence of gender and culture on the use of color in art.
  • Highlighted technical terms-Carefully defines technical terms in the text and in a glossary.
    • Provides students with an easily-accessed reference for better understanding of the concepts presented.
  • ''Color Problems''-Suggests experiments with principles of color use plus tips on art supplies and color-acrylic painting.
    • Gives instructors support in forming their curriculum.

New To This Edition
  • NEW-44 new illustrations--From rock art of the ancient Bushmen of Namibia to twenty-first century computer-generated art.
  • Enhances students' awareness of the complexities of color use through the ages.
NEW-Topics dealing with color and computers.
  • Technologies dealing with light mixtures, such as the RGB (red, green, blue) of color monitors, are together in the chapter on Color, Light, and Computers.
  • The need for a browser-safe color palette is explained within a new section on website design, and new images of digital art have been added.
  • Updates to the areas of digital printing and color management, with personal statements from graphic designers as to how they are working within the newest parameters of color technology.
    • Allows students to see the practical applications of color in the computer age, necessary in today's business climate.
...show less

Edition/Copyright: 5TH 06
Cover: Paperback
Publisher: Prentice Hall, Inc.
Published: 01/15/2006
International: No

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