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Competitive Edge: Advanced Marketing for Dietetics Professionals - 3rd edition

by Kathy King

Competitive Edge: Advanced Marketing for Dietetics Professionals (ISBN10: 0781798965; ISBN13: 9780781798969)
ISBN13: 978-0781798969
ISBN10: 0781798965

Summary: The third edition of The Competitive Edge, edited and co-written by noted marketer Kathy King, provides essential information to help dieticians prepare for the future. More than 45 noted practitioners have contributed their expertise, giving dietetics professionals information, strategies, and tools to achieve professional success. This new edition is totally updated with new trends chapters, plus new chapters on customer service, marketing food and food services, s ...show moreelling, marketing sports dietetics and entering the complementary nutrition market, marketing a Website, selling a newspaper column, and becoming a consultant. There is supplemental information online with more extensive marketing plan financial forms and all the URLs mentioned in the book. ...show less

Edition/Copyright: 3RD 10
Cover: Paperback
Publisher: Lippincott-Raven Publishers
Published: 02/09/2009
International: No

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0781798965 ***BRAND-NEW*** FAST Fedex shipping, so you'll receive your order FAST! (usually 1-4 business days after shipping) We've been in business for over 17 years. We provide EXCEPTIONAL customer ...show moreservice. We're open 24/7 to serve you best. PLEASE NOTE: Fedex does not deliver to PO Boxes or APO addresses, so please be sure to give us a physical street address for delivery. Also, unfortunately, we cannot ship this item to Alaska or Hawaii. Thanks! ...show less
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