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Concepts in Strategies Management and Business Policy - 11th edition

Concepts in Strategies Management and Business Policy (ISBN10: 0132323192; ISBN13: 9780132323192)
ISBN13: 978-0132323192
ISBN10: 0132323192

This book contains the latest research and examples of well-known and not-so-well known companies dealing with complicated strategic issues. A Strategic Management Model that runs through the first eleven chapters and is made operational through the Strategic Audit, a complete case analysis in terms of external and internal factors and takes the student through the generation of strategic alternatives and implantation programs.

Edition/Copyright: 11TH 08
Cover: Paperback
Publisher: Prentice Hall, Inc.
Year Published: 2008
International: No



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