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Concise Guide to Technical Communication - With KYNELL : SCE>

Concise Guide to Technical Communication - With KYNELL : SCE> - 2nd edition

ISBN13: 978-0321450739

Cover of Concise Guide to Technical Communication - With KYNELL : SCE> 2ND 04 (ISBN 978-0321450739)
ISBN13: 978-0321450739
ISBN10: 0321450736
Cover type: Paperback
Edition/Copyright: 2ND 04
Publisher: Longman, Inc.
Published: 2004
International: No

List price: $107.25

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Concise Guide to Technical Communication - With KYNELL : SCE> - 2ND 04 edition

ISBN13: 978-0321450739

Laura Gurak and John Lannon

ISBN13: 978-0321450739
ISBN10: 0321450736
Cover type: Paperback
Edition/Copyright: 2ND 04
Publisher: Longman, Inc.

Published: 2004
International: No
Summary

In a concise, streamlined format, this text features the key principles of John Lannon's best-selling Technical Communication and includes state-of-the-art information on writing and researching online, ethics, usability, visual communication, and copyright law.

A Concise Guide to Technical Communication takes a situational approach, emphasizing issues of audience, purpose, and task. The first text of its kind to acknowledge that most technical communication today takes place electronically, A Concise Guide offers a seamless connection between the new and old worlds of technical communication.

Features

  • Concise Format. Responding to instructors' requests for a more wieldy text, The Concise Guide is the first text in this format designed to be the primary text in an introductory Technical Communications class. It allows instructors to easily and affordably supplement the text with their own materials, materials from industry, or student examples.
  • Based on the market leading Tech Comm text. Lannon's Technical Communication is the undisputed market leader. The Concise Guide builds on that tradition.
  • Chapter on copyright in the information age. As more and more communication goes online, reaching a worldwide audience, the copyright issues involved become more and more complex. The Concise Guide offers a complete chapter covering this important topic.
  • Emphasis on usability throughout. Technical communicators now realize that usability is the central problem in creating effective documents. By emphasizing the issue throughout the text, as well as in a separate chapter, The Concise Guide highlights this key issue.
  • "The Global Window." Each chapter includes a boxed feature that highlights the global nature of technical communication.
  • "Click on This." Each chapter includes a boxed feature that offers relevant connections to Internet sources that add additional depth to the materials covered in the chapter.

New To This Edition

  • Chapter 2 includes new and updated material on audiences as discourse communities, helping students better understand how document design and style conventions change to meet the needs of different users.
  • More sample papers and documents throughout. Includes more complete documents than the previous edition and includes "faulty samples" so that students can see the difference between successful and unsuccessful documents.
  • Chapter 3 includes new sections on qualitative and quantitative usability testing during the writing and design process, as well as new material on context-sensitive documentation.
  • Increased coverage of ethics in technical communication reflects the ongoing significance and relevance of these issues in the professional domain vis a vis Enron and recent incidents in the accounting industry.
  • Increased discussion of copyright now includes a comparison to the related issues of plagiarism to help students understand this important and sometimes confusing issue.
  • More coverage of layout and document design, with increased discussion of navigation in electronic documents.

Table of Contents

I. TECHNICAL COMMUNICATION TECHNIQUES AND CONSIDERATIONS.

1. An Introduction to Technical Communication.

Communicating About Technology.
Main Characteristics of Technical Communication.
Types of Technical Communication.
Technical Communication in the Workplace.
Technical Communication in an Electronic Age.
Societal Dimensions of Technical Communication..
Ethical Dimensions of Technical Communication.

2. A World of People and Purposes.

People, Purposes, and Communities.
Analyzing Your Audience.
Analyzing the Communication Purpose.
Analyzing the Communication Context.
Conducting an Audience/Purpose Interview.
More Tools for Understanding Audience.
Using Information from Your Analysis.
Audiences Are Not Passive.
Typical Audiences and Purposes for Technical Communication.

3. Designing Usable Information.

Usability and Technical Information.
Usability--During the Planning Stages.
Usability--During the Writing and Design Process.
Usability--After the Information Is Released.
Writing and Organizing Information for Usability.

4. Performing Research for Technical Communication.

Thinking Critically About Research.
Primary Research.
Internet Research.
Other Electronic Research Tools.
Hard Copy Research.

5. Technical Communication in a Digital World.

Communicating in Digital Space.
Technical Communication Principles Still Apply.
Designing Information for the New Media.
Online Documentation and Interface Design.
Corresponding Over the Wires: Email Conventions.
Working on the Wires.
Presentation software.

6. Ethical Issues in Technical Communication.

Ethics, Technology, and Communication.
Case Examples of Ethical Issues in Technical Communication.
Types of Ethical Choices.
What Is Legal Is Not Always Ethical.
Additional Ways in Which Actions Can Be Unethical.
Types of Technical Communication Affected by Ethical Issues.
Responding to Ethical Situations.

7. Copyright and Privacy.

Why Technical Communicators Need to Understand Copyright and Privacy.
Section One: Copyright.
Section Two: Privacy.

8. Page Layout and Document Design.

Creating Visually Effective Documents.
Typography.
Page Layout.
Creating an Effective Table of Contents and Index.
Creating and Using Style Sheets.
Organizational Style Guides.
Using Word-Processing and Page Layout Software.
Designing Electronic Documents.

9. Graphics and Visual Information.

The Power of the Picture.
When to Use Visuals.
Different Visuals for Different Audiences.
Text into Tables.
Numbers into Images.
Illustrations.
Diagrams.
Symbols and Icons.
Wordless Instruction.
Photographs.
Maps.
Visualization and Medical Imaging.
Software and Web-Based Images.
Using Color.
Avoiding Visual Noise.
Visuals and Ethics.
Cultural Considerations.

II. TECHNICAL COMMUNICATION SITUATIONS AND APPLICATIONS.

10. Everyday Communication Situations.

Email.
Memos.
Letters.
Short Reports.
Oral Communication.

11. Product-Oriented Communication Situations.

Specifications.
Brief Instructions.
Procedures.
Documentation and Manuals.
Technical Marketing Material.

12. Complex Communication Situations.

Definitions and Descriptions.
Long Reports.
Proposals.

Appendix A: Grammar.

Punctuation.
Lists.
Avoiding Sentence Fragments and Run-On Sentences.
Usage (Commonly Misused Words).
Subject-Verb and Pronoun-Antecedent Agreement.
Faulty Modification.
Mechanics.

Appendix B: Documenting Sources.

Quoting the Work of Others.
How You Should Document.
MLA Documentation Style.
APA Documentation Style.

References.
Credits.
Index.

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