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Summary: Contemporary Sport Management, Third Edition, provides an excellent overview of the principles and possibilities in this dynamic industry. A top-selling book in its field, this third edition continues to engage readers by offering a global perspective, current research and developments in the field, and personalized contributions from more than 30 stellar scholars and professionals in sport management. The text is written at a reader-friendly yet challenging level and w ...show moreill provide students with a solid foundation in the field, allowing them to successfully progress through their curriculum toward a career in sport management.
Contemporary Sport Management, Third Edition, offers a mix of established theory and new thinking from a highly respected and diverse group of contributing authors. To make the text even more useful, the authors have made several changes to this new edition. The chapters have been revised and updated, with significantly expanded information on international sport, legal issues, and ethics in sport management. The following are new features of the book:
The international sidebars in each chapter emphasize the increasing globalization of the sports industry, giving readers an understanding of the similarities and differences in sport management practices and applications around the world. By providing real-world examples, readers will be encouraged to broaden their horizons and to view sport management as the global enterprise that it truly is. ...show less
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