Buy Textbooks  |  Rent Textbooks  |  Sell Textbooks  |  eTextbooks
Help  |  Questions? 1-877-292-6442
Hello, Sign In
Your Account
0

Content Rules - 11 edition

Content Rules (ISBN10: 0470648287; ISBN13: 9780470648285)
ISBN13: 978-0470648285
ISBN10: 0470648287

Summary: Create bold web content and build a loyal customer base online Blogs, YouTube, Facebook, Twitter, and other publishing platforms are giving everyone a ''voice,'' including organizations and their customers. So how do you create the bold stories, videos, and blog posts that cultivate fans, arouse passion for your products or services, and ignite your business? Content Rules equips you for online success with a one-stop source on the art and science of developing marketin
g content that people care about. This coverage is interwoven with case studies of companies successfully spreading their ideas online-and using them to establish credibility and build a loyal customer base.
  • Learn the art of storytelling and the science of journalism
  • Find an authentic ''voice'' and craft bold content that will resonate with prospects and buyers and encourage them to share it with others
  • Leverage social media and social tools to get your content and ideas distributed as widely as possible
  • Written by the Chief Content Officers of marketingprofs.com
Boost your online presence and engage with customers and prospects like never before with Content Rules.
...show more
Summary: Create bold web content and build a loyal customer base online Blogs, YouTube, Facebook, Twitter, and other publishing platforms are giving everyone a ''voice,'' including organizations and their customers. So how do you create the bold stories, videos, and blog posts that cultivate fans, arouse passion for your products or services, and ignite your business? Content Rules equips you for online success with a one-stop source on the art and science of developing marketing content that people care about. This coverage is interwoven with case studies of companies successfully spreading their ideas online-and using them to establish credibility and build a loyal customer base.
  • Learn the art of storytelling and the science of journalism
  • Find an authentic ''voice'' and craft bold content that will resonate with prospects and buyers and encourage them to share it with others
  • Leverage social media and social tools to get your content and ideas distributed as widely as possible
  • Written by the Chief Content Officers of marketingprofs.com
Boost your online presence and engage with customers and prospects like never before with Content Rules. ...show less

Edition/Copyright: 11
Cover: Hardback
Publisher: John Wiley & Sons, Inc.
Published: 12/07/2010
International: No



List Price: $24.95
Used $9.73
Used
Save $15.22 (61%)
  • FREE shipping over $25
  • In stock
  • 30-day returns
Condition:
Order this book in the next 19 hours and 45 minutes and it ships by Noon CT tomorrow!
New  Currently Sold Out
Marketplace sellers starting at $2.50

41 more offers below.

The Marketplace on Textbooks.com
Additional Sellers for Content Rules
Just for you, we curate a growing list of independent booksellers, giving you even MORE choices when shopping for your textbooks.
Keep in mind: Marketplace orders do NOT qualify for free shipping. More about the MarketplaceMore about the Marketplace

Filter by:   All (41)  |  New (6)  |  Like New (3)  |  Very Good (4)  |  Good (25)  |  Acceptable (3)

Price
 
Condition
Seller
Comments
$2.63
+$3.99 s/h
Add marketplace to your cart
Good
GICW Books
Hillsboro, OR
Seller Rating: 4.58
Sound copy that may show minimal signs of wear or previous ownership.
$2.76
+$3.99 s/h
Add marketplace to your cart
Good
One Planet Books
Columbia, MO
Seller Rating: 4.55
Ships same day or next business day! UPS expedited shipping available (Priority Mail for AK/HI/APO/PO Boxes). Used sticker & some writing and/or highlighting. Used books may not include working access ...show more code or dust jacket ...show less
$3.11
+$3.99 s/h
Add marketplace to your cart
Good
Yankee Clipper Books
Windsor Locks, CT
Seller Rating: 4.57
Book shows a small amount of wear to cover and binding. Some pages show signs of use. Sail the Seas of Value
$4.79
+$3.99 s/h
Add marketplace to your cart
Good
HPB-McKinney
McKinney, TX
Seller Rating: 4.33
2010 Hardcover Good Connecting readers with great books since 1972. Used books may not include companion materials, some shelf wear, may contain highlighting/notes, and may not include cd-rom or ac ...show morecess codes. Customer service is our top priority! ...show less
$5.19
+$3.99 s/h
Add marketplace to your cart
Good
HPB-Schaumburg
Schaumburg, IL
Seller Rating: 4.29
2010 Hardcover Good Connecting readers with great books since 1972. Used books may not include companion materials, some shelf wear, may contain highlighting/notes, and may not include cd-rom or ac ...show morecess codes. Customer service is our top priority! ...show less
$5.19
+$3.99 s/h
Add marketplace to your cart
Good
HPB - Crystal
Crystal, MN
Seller Rating: 4.54
2010 Hardcover Good Connecting readers with great books since 1972. Used books may not include companion materials, some shelf wear, may contain highlighting/notes, and may not include cd-rom or ac ...show morecess codes. Customer service is our top priority! ...show less
$6.04
+$3.99 s/h
Add marketplace to your cart
Good
HPB-South Park Meadows
Austin, TX
Seller Rating: 4.78
2010 Hardcover Good Connecting readers with great books since 1972. Used books may not include companion materials, some shelf wear, may contain highlighting/notes, may not include cd-om or access ...show morecodes. Customer service is our top priority! ...show less
$6.49
+$3.99 s/h
Add marketplace to your cart
Good
HPB - Milwaukee
Milwaukee, WI
Seller Rating: 4.86
2010 Hardcover Good Connecting readers with great books since 1972. Used books may not include companion materials, some shelf wear, may contain highlighting/notes, and may not include cd-rom or ac ...show morecess codes. Customer service is our top priority! ...show less
$6.49
+$3.99 s/h
Add marketplace to your cart
Good
HPB-Chesterfield
Chesterfield, MO
Seller Rating: 4.83
2010 Hardcover Good Connecting readers with great books since 1972. Used books may not include companion materials, some shelf wear, may contain highlighting/notes, and may not include cd-rom or ac ...show morecess codes. Customer service is our top priority! ...show less
$7.19
+$3.99 s/h
Add marketplace to your cart
Good
HPB-St. Louis Park
Minneapolis, MN
Seller Rating: 4.63
2010 Hardcover Good Connecting readers with great books since 1972. Used books may not include companion materials, some shelf wear, may contain highlighting/notes, and may not include cd-rom or ac ...show morecess codes. Customer service is our top priority! ...show less
Page:   1     2     3     |   Next >
Close
Close
Close