ISBN13:978-0073530420 ISBN10: 0073530425 Edition/Copyright:17TH 10 Cover: Hardback Publisher:Richard D. Irwin, Inc. Published: 03/09/2009 International: No
View Author Bio
John E. Gamble is currently Associate Dean and Professor of Management in the Mitchell College of Business at the University of South Alabama. His teaching specialty at USA is strategic management and he also conducts a course in strategic management in Germany, which is sponsored by the University of Applied Sciences in Worms.
Dr. Gamble's research interests center on strategic issues in entrepreneurial, health care, and manufacturing settings. His work has been published in various scholarly journals and he is the author or co-author of more than 50 case studies published in an assortment of strategic management and strategic marketing texts. He has done consulting on industry and market analysis for clients in a diverse mix of industries.
Professor Gamble received his Ph.D. in management from the University of Alabama in 1995. Dr. Gamble also has a Bachelor of Science degree and a Master of Arts degree from the University of Alabama.
A.J. (Lonnie) Strickland received a BS in Math and Physics from the University of Georgia, an MS in Industrial Management from Georgia Institute of Technology, and a PhD from Georgia State university. He currently holds the rank of Professor of Strategic Management in the Graduate School of Business at the University of Alabama. He has done extensive consulting and research work. In recent years, he was honored with the Outstanding Professor Award for the Graduate School of Business, and was the recipient of the Outstanding Commitment to Teaching Award for the University of Alabama.
View Table of Contents
Table of Contents Pt. 1 Concepts and techniques for crafting and executing strategy 1 1 What is strategy and why is it important? 2 2 The managerial process of crafting and executing strategy 18 3 Evaluating a company's external environment 48 4 Evaluating a company's resources and competitive position 94 5 The five generic competitive strategies : which one to employ? 132 6 Supplementing the chosen competitive strategy : other important strategy choices 160 7 Competing in foreign markets 194 8 Tailoring strategy to fit specific industry and company situations 230 9 Diversification : strategies for managing a group of businesses 266 10 Strategy, ethics, and social responsibility 316 11 Building an organization capable of good strategy execution 358 12 Managing internal operations : actions that promote good strategy execution 388 13 Corporate culture and leadership : keys to good strategy execution 414 Pt. 2 Cases in crafting and executing strategy 451 Sect. A Crafting strategy in single business companies Sect. B Crafting strategy in diversified companies Sect. C Executing strategy and strategic leadership Sect. D Strategy, ethics, and social responsibility
Acceptable Book has very light external/internal wear. It may have creases on the cover and some folded pages. This is a USED book.
$1.99 +$3.99 s/h
Goodwill of OC Santa Ana, CA
Book has very light external/internal wear. It may have creases on the cover and some folded pages.This is a USED book.
$1.99 +$3.99 s/h
BooksForGoodwillGetJobs St Paul, MN
Fair Cover has some rubbing and edge wear.
$1.99 +$3.99 s/h
Better World Books Mishawaka, IN
Shows definite wear, and perhaps considerable marking on inside. 100% Money Back Guarantee. Shipped to over one million happy customers. Your purchase benefits world literacy!
$2.05 +$3.99 s/h
GreenEarthBooks Portland, OR
Help save a tree. Buy all your used books from Green Earth Books. Read. Recycle and Reuse.
$2.05 +$3.99 s/h
Sierra Nevada Books Reno, NV
Biggest little used bookstore in the world.
$2.44 +$3.99 s/h
treeoflife_books Marion, IN
Ships same or next business day with delivery confirmation. Acceptable condition. Contains highlighting. Expedited shipping available.
$184.05 +$3.99 s/h
GreatBookPrices Westminster, MD
Used, Acceptable Condition, may show signs of wear and previous use. Please allow 4-14 business days for delivery. 100% Money Back Guarantee, Over 1,000,000 customers served.
Free Shipping Get Free Shipping on orders over $25 (not including Rental and Marketplace). Order arrives in 5-10 business days.
Need it faster? We offer fast, flat-rate expedited shipping options.
Not the right book for you? We'll gladly take it back within 30 days.
To return an eTextbook:
Your eTextbook is non-returnable once it's been activated. You must contact us about returning your eTextbook before you activate it.
Returns are accepted within 30 days of the purchase date on your order confirmation.
This book qualifies for guaranteed cash back! Buy it now for , then:
Sell it back by:
Guaranteed cash back:
Cost of this book after cash back:
Take advantage of Guaranteed Cash Back. Send your book to us in good condition before the end of the buyback period, we'll send YOU a check, and you'll pay less for your textbooks!
If you find this book for less on Amazon.com (direct from Amazon, not marketplace sellers), we'll match it.
In our warehouse, waiting to ship directly to you.
We hand-inspect every used textbook to make sure it's in good condition.
Buy it now. Sell it later!
Sell this textbook for cash!
When you're done with this book, sell it back to Textbooks.com. In addition to the best possible buyback price, you'll get an extra 10% cash back just for being a customer.
We buy good-condition used textbooks year 'round, 24/7. No matter where you bought it, Textbooks.com will buy your textbooks for the most cash.
We hand-inspect every one of our used textbooks to ensure good condition.
Our used textbooks do NOT have:
Missing or torn pages
Missing or torn cover
Torn or damaged binding
A broken spine
This textbook has never been used.
Due to the size of eTextbooks, a high-speed internet connection (cable modem, DSL, LAN) is required for download stability and speed. Your connection can be wired or wireless.
Being online is not required for reading an eTextbook after successfully downloading it. You must only be connected to the Internet duringthe download process.
XP or Windows 7 (32 or 64 running in 32 bit mode), or Mac OS 10.6 or above
At least 512 MB RAM, 600 mHZ processor, and 40 MB of hard drive space (75MB for Mac OS)
What is the Marketplace? It's another way for you to get the right price on the books you need. We approved every Marketplace vendor to sell their books on Textbooks.com, so you know they're all reliable.
What are Marketplace shipping options? Marketplace items do not qualify for free shipping. When ordering from the Marketplace, please specify whether you want the seller to send your book Standard ($3.99/item) or Express ($6.99/item). To get free shipping over $25, just order directly from Textbooks.com instead of through the Marketplace.
FREE UPS 2nd Day Air Terms
Rental and Marketplace items are excluded. Offer is valid from 1/21/2013 12:00PM to 1/23/2013 11:59AM CST. Your order must be placed by 12 Noon CST to be processed on the same day. Minimum order value is $100.00 excluding Rental and Marketplace items. To redeem this offer, select "FREE UPS 2ND DAY AIR" at checkout. Offer not is not valid on previous orders.