Buy Textbooks  |  Rent Textbooks  |  Sell Textbooks  |  eTextbooks
Help  |  Questions? 1-877-292-6442
Hello, Sign In
Your Account
0

Culture Code - 06 edition

Culture Code (ISBN10: 0767920570; ISBN13: 9780767920575)
ISBN13: 978-0767920575
ISBN10: 0767920570

This edition has also been released as:
ISBN13: 978-0767920568
ISBN10: 0767920562

Summary: Why are people around the world so very different? What makes us live, buy, even love as we do? The answers are in the codes. In ''The Culture Code,'' internationally revered cultural anthropologist and marketing expert Clotaire Rapaille reveals for the first time the techniques he has used to improve profitability and practices for dozens of Fortune 100 companies. His groundbreaking revelations shed light not just on business but on the way every human being acts and lives around th ...show moree world. Rapaille's breakthrough notion is that we acquire a silent system of codes as we grow up within our culture. These codes--the Culture Code--are what make us American, or German, or French, and they invisibly shape how we behave in our personal lives, even when we are completely unaware of our motives. What's more, we can learn to crack the codes that guide our actions and achieve new understanding of why we do the things we do. Rapaille has used the Culture Code to help Chrysler build the PT Cruiser--the most successful American car launch in recent memory. He has used it to help Procter & Gamble design its advertising campaign for Folger's coffee - one of the longest lasting and most successful campaigns in the annals of advertising. He has used it to help companies as diverse as GE, AT&T, Boeing, Honda, Kellogg, and L'Oreal improve their bottom line at home and overseas. And now, in ''The Culture Code,'' he uses it to reveal why Americans act distinctly like Americans, and what makes us different fromthe world around us. In ''The Culture Code,'' Dr. Rapaille decodes two dozen of our most fundamental archetypes--ranging from sex to money to health to America itself--to give us ''a new setof glasses'' with which to view our actions and motivations. Why are we so often disillusioned by love? Why is fat a solution rather than a problem? Why do we reject the notion of perfection? Why is fast food in our lives to stay? The answers are in the Codes. Understanding the Codes gives us unprecedented freedom over our lives. It lets us do business in dramatically new ways. And it finally explains why people around the world really ''are'' different, and reveals the hidden clues to understanding us all. ...show less

Edition/Copyright: 06
Cover: Paperback
Publisher: Broadway Books
Published: 07/17/2007
International: No



List Price: $15.99
Used $6.24
Used
Save $9.75 (61%)
  • FREE shipping over $25
  • In stock
  • 30-day returns
Condition:
Order this book in the next 5 hours and 53 minutes and it ships by Noon CT today!
New  Currently Sold Out
Rental $10.99
Due back 12/19/2014
Marketplace sellers starting at $3.98

40 more offers below.

The Marketplace on Textbooks.com
Additional Sellers for Culture Code
Just for you, we curate a growing list of independent booksellers, giving you even MORE choices when shopping for your textbooks.
Keep in mind: Marketplace orders do NOT qualify for free shipping. More about the MarketplaceMore about the Marketplace

Filter by:   All (40)  |  New (13)  |  Like New (3)  |  Very Good (3)  |  Good (19)  |  Acceptable (2)

Price
 
Condition
Seller
Comments
$6.24
+$3.99 s/h

Very Good
Textbooks.com
Columbia, MO
Ships Ground DIRECTLY from Textbooks.com for $3.99. FREE Ground Shipping over $25! Very good condition (Certified Used). Trackable expedited shipping options available.
$11.97
+$3.99 s/h
Add marketplace to your cart
New
Barnes & Noble.com
Various Shipping Locations, USA
Seller Rating: 5
Brand new, ships from the closest shipping location to your shipping address!
$3.98
+$3.99 s/h
Add marketplace to your cart
Good
HPB-Turfway
Florence, KY
Seller Rating: 0
2007 Paperback Good Connecting readers with great books since 1972. Used books may not include companion materials, some shelf wear, may contain highlighting/notes, and may not include cd-rom or ac ...show morecess codes. Customer service is our top priority! ...show less
$3.98
+$3.99 s/h
Add marketplace to your cart
Good
HPB-Camelback
Phoenix, AZ
Seller Rating: 0
2007 Paperback Good Connecting readers with great books since 1972. Used books may not include companion materials, some shelf wear, may contain highlighting/notes, and may not include cd-rom or ac ...show morecess codes. Customer service is our top priority! ...show less
$4.11
+$3.99 s/h
Add marketplace to your cart
Good
Wonder Book
Frederick, MD
Seller Rating: 4.64
Crown Business, 07/17/2007, Paperback, Good condition. Highlighting inside.
$4.44
+$3.99 s/h
Add marketplace to your cart
Good
Penntext
Downingtown, PA
Seller Rating: 4.39
May have minimal notes/highlighting, minimal wear/tear. Additional Supplements May not be Included unless previously specified. Please contact us if you have any Questions.
$4.51
+$3.99 s/h
Add marketplace to your cart
Good
1upbooks
Columbia, MO
Seller Rating: 4.58
"Fast shipping! May contain notes, highlighting, and/or cover wear."
$4.54
+$3.99 s/h
Add marketplace to your cart
Good
HPB-South Center
Tukwila, WA
Seller Rating: 0
2007 Paperback Good Connecting readers with great books since 1972. Used books may not include companion materials, some shelf wear, may contain highlighting/notes, and may not include cd-rom or ac ...show morecess codes. Customer service is our top priority! ...show less
$5.19
+$3.99 s/h
Add marketplace to your cart
Good
HPB-South-Lamar
Austin, TX
Seller Rating: 0
2007 Paperback Good Connecting readers with great books since 1972. Used books may not include companion materials, some shelf wear, may contain highlighting/notes, and may not include cd-rom or ac ...show morecess codes. Customer service is our top priority! ...show less
$5.50
+$3.99 s/h
Add marketplace to your cart
Good
Colorado's Used Bookstore, Inc.
Englewood, CO
Seller Rating: 4.77
Creases to the spine with light edgewear to cover. Pages clean and unmarked. All Orders Shipped With Tracking And Delivery Confirmation Numbers.
$5.59
+$3.99 s/h
Add marketplace to your cart
Good
HPB-Naperville
Naperville, IL
Seller Rating: 0
2007 Paperback Good Connecting readers with great books since 1972. Used books may not include companion materials, some shelf wear, may contain highlighting/notes, and may not include cd-rom or ac ...show morecess codes. Customer service is our top priority! ...show less
$5.99
+$3.99 s/h
Add marketplace to your cart
Good
HPB-Penn Park
Oklahoma City, OK
Seller Rating: 0
2007 Paperback Good Connecting readers with great books since 1972. Used books may not include companion materials, some shelf wear, may contain highlighting/notes, and may not include cd-rom or ac ...show morecess codes. Customer service is our top priority! ...show less
Page:   1     2     3     4     |   Next >
Close
Close
Close