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Design Basics

Design Basics - 6th edition

Design Basics - 6th edition

ISBN13: 9780534625597

ISBN10: 0534625592

Design Basics by David Lauer and Stephen Pentak - ISBN 9780534625597
Cover type: Paperback
Edition: 6TH 05
Copyright: 2005
Publisher: Wadsworth, Inc
Published: 2005
International: No
Design Basics by David Lauer and Stephen Pentak - ISBN 9780534625597

ISBN13: 9780534625597

ISBN10: 0534625592

Cover type: Paperback
Edition: 6TH 05

List price: $122.00

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Summary

DESIGN BASICS is a popular introduction to two-dimensional design. Each concept is presented in a full two- or four-page spread, making the text practical and easy for students to refer to while they work. The modular format also gives instructors the utmost flexibility in organizing their course. Visual examples from many periods, peoples, and cultures are provided for all elements and principles of design, and the diversity of illustrations also includes examples from nature and non-art sources, encouraging students to see these principles in the world.

Benefits:

  • NEW! New full-color presentation throughout the text provides a stronger visual impact.
  • The design process is given an entire chapter with examples of works in progress, not the final product alone, helping students see how a project develops from start to finish.
  • The book offers the most thorough coverage of color topics found in a general design text.
  • NEW! A more expansive range of images, making the most of greater availability of museum images and updated contemporary art, increases the variety of design examples.
  • NEW! Additional topical sub-headings focus discussions of difficult concepts to make them more accessible to students.
  • NEW! Works by women and minority artists receive increased representation.
  • NEW! Increased coverage of the golden mean.
  • NEW! A new book-specific web site includes a variety of traditional and computer-based design exercises and activities to provide students with additional resources.
  • Modular chapter organization allows instructors the greatest possible flexibility when organizing their course, whether they choose to follow the sequence defined by the chapters or prefer to reference topics in an order that better suits their individual approach.
  • Representation of cultural diversity emphasizes the universal application of design principles.
  • Examples from nature and popular culture promote "design awareness" in the students' environment.

Table of Contents

Table of Contents

Part I: DESIGN PRINCIPLES.

1. Design Process.
2. Unity.
3. Emphasis and Focal Point.
4. Scale/Proportion.
5. Balance.
6. Rhythm.

Part II: DESIGN ELEMENTS.

7. Line.
8. Shape/Volume.
9. Texture.
10. Illusion of Space.
11. Illusion of Motion.
12. Value.
13. Color.

Glossary.

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